Essentials of Business Analytics: An Introduction to the Methodology and its Applications by Bhimasankaram Pochiraju, Sridhar Seshadri
English | PDF | 2019 | 971 Pages | ISBN : 3319688367 | 17.6 MB
This comprehensive edited volume is the first of its kind, designed to serve as a textbook for long-duration business analytics programs. It can also be used as a guide to the field by practitioners. The book has contributions from experts in top universities and industry. The editors have taken extreme care to ensure continuity across the chapters.