Udemy – Small Business Marketing Boot-Camp
Udemy – Small Business Marketing Boot-Camp
MP4 | Video: 1280x720 | 46 kbps | 44 KHz | Duration: 2 Hours | 2.42 GB
Genre: eLearning | Language: English
MP4 | Video: 1280x720 | 46 kbps | 44 KHz | Duration: 2 Hours | 2.42 GB
Genre: eLearning | Language: English
Get more customers and increase profits one small step at a time.
Do you ever have so many marketing ideas that you don't know where to start?
One minute you are told you need to be doing Webinars because that's a guaranteed way to get customers, the next person tells you - the money is in strategy sessions and the next minute Periscope is the hottest marketing trend on the planet.
The cold hard truth is that not every marketing idea will work for every business (and I should know because I have two). Just because someone is killing it on You Tube doesn't mean it will work for your product or service.
The important thing is that SOMETHING will work for you. Let me demonstrate what I mean with my own story. I run two online businesses. The first is an Astrology Site (because I LOVE astrology). The second is a resume writing service (because before I became self-employed this was my day job).
I've tried loads of marketing on both of them and guess what? Totally different results. Let me show you.
The breakdown of my astrology marketing efforts looks a bit like this (results are estimates only):
40% of my customers came through Beta-Testing (I offered the first session free and then they paid to have more)
40% of my customer come through You Tube (I do monthly forecasts on there and link to my site)
10% of my customers come from Facebook
10% come from my email list
Meanwhile with my resume service its split more like this:
40% of my customers come from Google AdWords Advertising
40% come from my mailing list
1% come from flyers
19 % come from word of mouth
But here's the thing. I tried using Adwords for my astrology service and never got a single order despite it bringing in 40% of my customers (and 99% when I first launched the service) and I tried YouTube (responsible for about 40% of my astrology customers) for my resume business and haven't had a single order.
That's why you need marketing boot-camp. So you can find the right marketing method for you. You can progress through the course as fast or slow as you like. The only thing you must do, is to trial each challenge for a week and track your results.
By the end of Boot-Camp you will have identified the best marketing methods for your business and be able to through all your resources at them – to get more customers and to make more money.
I've included a super simple tracking spreadsheet to help you keep tabs on everything (it's the same one I use myself).
Are you ready to get more customers?
Are you ready to make more money?
Let's find your tribe. Go!
What are the requirements?
Basic Computer Skills
What am I going to get from this course?
Over 33 lectures and 1.5 hours of content!
Get free publicity with local media
Use video to increase sales conversions
Use pricing strategies to develop buyer interest
Eliminate the competition by making it a no-brainer to buy from you
Polarise your audience for increased sales
Find out how to get in touch with your ideal customer
Raise awareness of your product or service
Get more customers and increase profits
What is the target audience?
Do you have a small online (or offline) business but need more customers? Yes, This will help.
Are you trying to increase your email list?
Are you about to launch a new product or service?
Do you have a business idea, but aren't sure how to get your idea across to the customer?
Do you know what you should be doing, but need help to get started
Are you in marketing overwhelm and need to take one small step at a time?
The breakdown of my astrology marketing efforts looks a bit like this (results are estimates only):
40% of my customers came through Beta-Testing (I offered the first session free and then they paid to have more)
40% of my customer come through You Tube (I do monthly forecasts on there and link to my site)
10% of my customers come from Facebook
10% come from my email list
Meanwhile with my resume service its split more like this:
40% of my customers come from Google AdWords Advertising
40% come from my mailing list
1% come from flyers
19 % come from word of mouth
But here's the thing. I tried using Adwords for my astrology service and never got a single order despite it bringing in 40% of my customers (and 99% when I first launched the service) and I tried YouTube (responsible for about 40% of my astrology customers) for my resume business and haven't had a single order.
That's why you need marketing boot-camp. So you can find the right marketing method for you. You can progress through the course as fast or slow as you like. The only thing you must do, is to trial each challenge for a week and track your results.
By the end of Boot-Camp you will have identified the best marketing methods for your business and be able to through all your resources at them – to get more customers and to make more money.
I've included a super simple tracking spreadsheet to help you keep tabs on everything (it's the same one I use myself).
Are you ready to get more customers?
Are you ready to make more money?
Let's find your tribe. Go!
What are the requirements?
Basic Computer Skills
What am I going to get from this course?
Over 33 lectures and 1.5 hours of content!
Get free publicity with local media
Use video to increase sales conversions
Use pricing strategies to develop buyer interest
Eliminate the competition by making it a no-brainer to buy from you
Polarise your audience for increased sales
Find out how to get in touch with your ideal customer
Raise awareness of your product or service
Get more customers and increase profits
What is the target audience?
Do you have a small online (or offline) business but need more customers? Yes, This will help.
Are you trying to increase your email list?
Are you about to launch a new product or service?
Do you have a business idea, but aren't sure how to get your idea across to the customer?
Do you know what you should be doing, but need help to get started
Are you in marketing overwhelm and need to take one small step at a time?
Udemy – Small Business Marketing Boot-Camp
