How to Measure LinkedIn Social Selling to Pipeline
.MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 50m | 87.6 MB
Instructor: Laura Erdem
.MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 50m | 87.6 MB
Instructor: Laura Erdem
Learn how to employ and measure LinkedIn social selling for B2B revenue growth with this comprehensive course. This course is designed for sales professionals, marketers, and business leaders who want to effectively leverage LinkedIn to drive sales and grow their pipeline.
Instructor Laura Erdem explores the intricacies of measuring social selling efforts, activating your team, and engaging management for sustained success, and offers practical, proven strategies for driving measurable results.
Learning objectives
- Understand the inherent difficulties in quantifying the impact of social selling within the B2B landscape.
- Learn the essential metrics and tools to accurately measure the effectiveness of your LinkedIn social selling activities.
- Discover strategies to motivate and equip your team for effective social selling on LinkedIn.
- Learn how to secure management buy-in and support for your social selling efforts.
- Explore how to seamlessly incorporate social selling into your existing sales processes to drive measurable outcomes.