Transforming Customer Care: Digital Solutions for Utilities

Master the art of digital transformation in utility companies to reduce cost to serve

What you'll learn
An unconventional strategic approach to shifting customer care into digital, offering fresh insights and innovative solutions
Proven, easy-to-implement strategies to kickstart your digital customer care transformation with minimal complexity
Advanced strategies utilizing AI to enhance and automate customer care processes for greater efficiency and impact
The path beyond digital: Key offline channel strategies to complement and elevate your customer care success.
The future of digital customer care in utilities: Trends and strategies for staying ahead in a rapidly evolving industry.

Requirements
Basic understanding of customer service processes, digital platforms, and business operations will be helpful
Familiarity with concepts like CRM systems, customer experience management, or automation tools is also beneficial, though not mandatory.
This course is suitable for individuals from various backgrounds, including those in customer service, IT, marketing, and business development, who are looking to implement digital solutions in customer-facing roles.

Description
In today’s fast-paced digital world, utility companies face the challenge of transforming customer care operations to meet modern expectations, reduce costs, and create new revenue streams. This course is your complete guide to digitalizing customer care, offering actionable insights to transition from traditional methods to cutting-edge solutions that enhance customer satisfaction and streamline operations.With over eight years of experience developing digital solutions for a major utility company serving 500,000 customers, I bring hands-on expertise and real-world strategies. Together, we’ll explore:Unconventional strategies for shifting customer care into digital with innovative solutions.Simple, proven methods to jumpstart your digital transformation with minimal complexity.Strategies for self-service platforms that minimize offline requests while empowering customers with greater control and convenience.AI-powered tools to automate customer care and improve efficiency.Offline channel integration to complement your digital transformation.Practical techniques for segmentation and personalized communication.Insights into the future of digital customer care to help you stay ahead of industry trends.Designed for utility professionals, digital transformation leaders, and entrepreneurs, this course provides a roadmap to tackle common pain points, reduce operational costs, and exceed customer expectations.Join me, Lukáš Kakalejčík, as I share battle-tested strategies, expert insights, and practical tools to guide your company into the digital future. Let’s turn challenges into opportunities and revolutionize how utility companies approach customer care!

Who this course is for
Digital Transformation and IT Professionals: Individuals responsible for transitioning their companies to digital solutions, including automation and AI, and those working in customer experience management.
Marketing and CRM Managers: Professionals who need to understand how digital platforms can be used to segment customers, tailor communication, and improve customer engagement.
Utility Company Managers and Executives: Those working in sectors like utilities, looking for ways to automate customer service and improve online self-care solutions.
Customer Service Managers and Teams: Those looking to implement and optimize digital self-service tools like voice bots, automated testing, and online platforms for customer interactions.
Business Analysts and Consultants: Professionals interested in improving business processes, implementing AI, and automating customer support systems.