Youtube Marketing 2022: Youtube Seo & Youtube Algorithms

YouTube marketing to grow your video views & subscribers with YouTube SEO, recommendations, YouTube ads & YouTube live

What you'll learn
Create a big and successful YouTube channel with many views
Find rapid growth for your YouTube channel
Get more engagement with your YouTube videos
Sell product or services from YouTube
Build an audience and a brand on YouTube
Promote your channel and individual videos like a marketing professional would
Boost your YouTube SEO with YouTube ads
YouTube monetization
Requirements
Be excited for your YouTube channel's rapid growth, building a business on YouTube or generating leads from it
Description
See exactly how I created a 99% automated YouTube channel that has over 3,000,000+ views, generates passive income, grows my personal brand, and generates leads and sales. I will give you all the tips that helped me find success on YouTube, and took me a few years to learn and figure out. You will be able to use my advice to create your own winning YouTube channel that helps you achieve your greater business goals.Go ahead, sign up for the course, and let's start working on making you more successful on YouTube, starting today.NEW: YOUTUBE LIVE - HOT NEW WAY TO PROMOTE THINGS ON YOUTUBEI recently added a section on YouTube Live, which is the latest and greatest cool new way to reach a live audience and to promote your business and products to them.RECENTLY IMPROVED: YOUTUBE ADSYouTube ads are a perfect and cheap way to boost a new video or a channel. Without YouTube ads, many new YouTubers have to hire influencers or freelancers. So YouTube ads are a cheaper and more legitimate solution for getting more views.I'll walk you through different types of YouTube ads and their pros and cons for different situations. I'll also show you how to get views for a penny per view. When you run ads for a penny per view, they are actually cheaper than that because many of your viewers go on to subscribe and watch multiple videos so you end up averaging under a penny per view and can grow your YouTube channel with YouTube ads this way.RECENTLY ADDED: YOUTUBE MONETIZATIONI added a number of YouTube monetization strategies and I am planning on including even more YouTube monetization strategies in the future.INSTRUCTOR'S YOUTUBER BACKGROUNDI've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students.I have done YouTube marketing on my channel for many years, and have gotten over 3,000,000 views and 30,000 YouTube subscribers. Plus, I've generated an income on YouTube that you can too.My work has had a positive impact on millions of entrepreneurs, improving lives in every country of the world, creating 6 and 7-figure businesses in the process, and I would love to help you next.YOUTUBER BONUSES INCLUDED* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the course* My list of 50 business-success skills after you complete the courseRESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORTIf you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because 1) I care about my students.2) I feel a responsibility to make sure that students get their money's worth from the course.CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE   When you complete 100% of the videos in this YouTube course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your YouTube marketing expertise, and that you have completed a certain number of hours of instruction in YouTube marketing. This will make it easier for you to get hired as a YouTube marketing freelancer.30-DAY MONEY-BACK GUARANTEEThis YouTube marketing course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed with YouTube marketing just like I've done for thousands of my other students.  Invest in your future. Enroll now.

Overview

Section 1: YouTube marketing course introduction and welcome

Lecture 1 YouTube marketing WARM WELCOME TO YOU & What you will get from the course

Lecture 2 Top YouTube strategy for 2022 that we will follow in this course

Section 2: Starting with YouTube SEO: Keyword research, on page SEO, off page SEO

Lecture 3 YouTube SEO introduction

Lecture 4 Long-tail vs. short-tail keywords

Section 3: More YouTube keyword research tools: VidIq, TubeBuddy, and AnswerTheRepublic

Lecture 5 Keyword tool introductions so you know which to use and how

Lecture 6 Starting with YouTube SEO keyword research using the Google keyword tool

Lecture 7 VidIQ plugin

Lecture 8 Showing competitor keyword research

Lecture 9 Another fascinating keyword tool

Section 4: On-page SEO introduction

Lecture 10 On page SEO for YouTube

Lecture 11 YouTube title field length on mobile and smaller devices

Lecture 12 Video title exercise

Lecture 13 Video title exercise - answer

Lecture 14 More on writing the description of the YouTube videos

Lecture 15 Description writing exercise

Lecture 16 Description writing exercise - answer

Lecture 17 Description writing exercise - answer two

Lecture 18 Correctly filling out your YouTube video tags

Lecture 19 Another strategy for your YouTube video description to boost engagement

Lecture 20 Tags exercise

Lecture 21 Tags exercise - answer

Lecture 22 Using hashtags in video titles

Lecture 23 How YouTube really treats your on-page SEO

Section 5: YouTube search ranking factors for your videos to rank higher

Lecture 24 YouTube search ranking factors

Lecture 25 How to get more thumbs up

Lecture 26 How to get more YouTube comments

Lecture 27 How to make sure people watch your videos longer

Lecture 28 More benefits of having more engaging videos with longer watch-times

Lecture 29 How to boost views and embeds with Quora

Lecture 30 Getting extra embeds and views on Medium

Lecture 31 How to get views for a new video

Lecture 32 Intelligent and tasteful video commenting to get more views and subscribers

Lecture 33 Get more views with this YouTube viewing service

Lecture 34 Experiment of contacting Fiverr sellers to get YouTube views

Lecture 35 How to increase sales and traffic from your email signature

Lecture 36 Ring the bell strategy to get more engaged subscribers who watch more videos

Lecture 37 Secret to how I make YouTube videos rank in Google search!

Lecture 38 CC for SEO boost

Section 6: YouTube recommendation algorithm

Lecture 39 YouTube recommended videos

Lecture 40 How YouTube engineers create the recommendation algorithm and YouTube home page

Lecture 41 Different language keywords + get recommended by using "piggybacking" keywords

Lecture 42 YouTube channel keywords (for the entire channel) to boost SEO & recommendations

Lecture 43 Playlists to boost recommendations

Lecture 44 Explaining more about how playlists influence recommendations

Lecture 45 Get more subscribers with the subscribe watermark on all your YouTube videos

Lecture 46 Adding a subscribe widget to your website

Lecture 47 Video end screen: Your secret weapon to get more sales and views

Lecture 48 Cards to boost sales and engagement

Lecture 49 YouTube YMYL (for health, politics, fitness, finance, cooking channels)

Section 7: YouTube shorts

Lecture 50 YouTube Shorts - new good opportunity

Lecture 51 YouTube shorts upload tutorial

Lecture 52 How shorts are discovered on YouTube - it's different than other videos

Section 8: More views from better video titles & thumbnails

Lecture 53 Section introduction to writing better titles

Lecture 54 Video title copywriting introduction

Lecture 55 EXERCISE: Writing more catchy video titles that also contain SEO keywords

Lecture 56 How to get shared by celebrities by creating celebrity fan videos

Lecture 57 Title copywriting exercise

Lecture 58 Title copywriting exercise - answer

Section 9: Creating beautiful YouTube thumbnail images for free with Canva

Lecture 59 Section introduction on how to create beautiful custom YouTube thumbnail images

Lecture 60 Thumbnail dimensions - before you begin your design

Lecture 61 Canva for creating beautiful original images for YouTube

Lecture 62 Beginning to create your YouTube thumbnail

Lecture 63 Branding and marketing using the Thumbnail while continuing to design

Lecture 64 Adding text and more branding images to the YouTube thumbnail

Lecture 65 Adding arrows to make the video pop more

Lecture 66 Example: How visuals and headlines can draw attention and drive clicks & views

Lecture 67 Example of another YouTube channel and their YouTube thumbnail branding

Lecture 68 Working with different fonts and font sizes on your YouTube thumbnail images

Lecture 69 Where to get royalty free images to use for your YouTube thumbnail

Section 10: YouTube policy violations and strikes

Lecture 70 YouTube strike policies and using images with people's faces on them

Lecture 71 How to get free music to use in your YouTube videos

Section 11: Using YouTube analytics to get clues about what to improve in your videos

Lecture 72 Using YouTube analytics to get clues about what to improve in your videos

Lecture 73 Easier way to get to your YouTube analytics

Section 12: Video virality

Lecture 74 Explaining the viral coefficient formula

Lecture 75 Viral coefficient calculator

Lecture 76 Ads having a role in virality

Section 13: Successful YouTuber case study

Lecture 77 Case study of amazing video on a very low budget

Section 14: How I built my channel and how you should build yours

Lecture 78 My overall channel strategy and insights

Lecture 79 Troubleshooting your channel if you are not seeing early success

Section 15: YouTube monetization

Lecture 80 Effective ways to make money from YouTube

Lecture 81 Eligibility requirements for YouTube monetization with ads

Lecture 82 Patreon: A way to get donations for your channel on a regular basis

Lecture 83 Selling affiliate products from your YouTube channel

Lecture 84 Student case study of selling affiliate products on YouTube

Lecture 85 My affiliate program anyone can join and promote on YouTube

Lecture 86 Getting sponsorships for your videos as an influencer

Lecture 87 Monetizing with YouTube memberships

Lecture 88 YouTube monetization with big potential to promote products on platforms

Section 16: YouTube Live

Lecture 89 YouTube Live section introduction

Lecture 90 Starting to go live on YouTube and downloading the video streaming software

Lecture 91 YouTube live tips for long-term success

Section 17: Few channel branding tips

Lecture 92 Custom and unique YouTube channel URL - good for branding and ease of sharing

Lecture 93 Setting the trailer video shown to new or subscribed viewers

Lecture 94 Channel features videos and playlists

Lecture 95 Super strategy for your channel name

Section 18: Common things to consider for a show

Lecture 96 Introduction to show planning

Lecture 97 Advanced content repurposing with strategies that work today & in the future

Lecture 98 Show goals and what is possible to achieve

Lecture 99 Evergreen topics vs. current events

Lecture 100 What you can outsource for a show

Lecture 101 Daily vs. weekly vs. monthly show

Section 19: YouTube Ads (formerly AdWords) to boost your video ads with cheap advertising

Lecture 102 Section introduction for boosting your YouTube views with YouTube ads

Lecture 103 Understand the different YouTube ad formats

Lecture 104 What are TrueView ads and which YouTube ads are TrueView ads

Lecture 105 Choosing between different YouTube ad sets for video ads

Lecture 106 Setting ad budget in YouTube ads

Lecture 107 YouTube ad bidding strategies in YouTube ads

Lecture 108 How to decrease your advertising costs down to 0.01 cent with CPV in YouTube ads

Lecture 109 Decrease your advertising costs by expanding potential audience/inventory

Lecture 110 Example of settings to get down to a penny per view with YouTube ads

Lecture 111 Location and language setting in YouTube ads

Lecture 112 Difference between campaign, ad group, and YouTube ads

Lecture 113 Stealing competitor views with placements in YouTube ads

Lecture 114 Demographic ad targeting in YouTube ads

Lecture 115 Decreasing costs by getting rid of distracted demographics in YouTube ads

Lecture 116 Keyword targeting in YouTube ads

Lecture 117 Setting target audiences in YouTube ads

Lecture 118 Interest and topic targeting in YouTube ads

Lecture 119 Finishing setting up the ad and monitoring its performance later

Lecture 120 Case study of running ads to get subscribers in YouTube ads

Lecture 121 Practical, real-world example of refining targeting and bidding strategies

Lecture 122 Advertising on specific YouTuber channels, and how to get their emails

Section 20: Ad scripts for YouTube ads

Lecture 123 YouTube ads scripts section introduction

Lecture 124 Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad

Lecture 125 Script to make your TrueView ads cheaper and more effective

Lecture 126 Five elements of a 1-2 minute sales script

Lecture 127 TEMPLATE: Your turn to write your script

Lecture 128 Example of a sales script

Section 21: Social media to boost YouTube rankings

Lecture 129 Section introduction of social media automation to boost YouTube

Lecture 130 Hashtag marketing

Lecture 131 How to stay up in the hashtag rankings

Lecture 132 Social media automation tools

Lecture 133 Showing inside of SocialOomph for automation

Lecture 134 Pinned Facebook posts

Lecture 135 Pinned tweets

Section 22: Promoting different kinds of YouTube channels

Lecture 136 Section Introduction for unique types of YouTube channels

Lecture 137 Comedy and funny channels

Lecture 138 How to promote a music channel

Lecture 139 Extra music channel tip

Lecture 140 Gaming YouTube channel

Lecture 141 Vlog

Lecture 142 Extra vlogging tip

Lecture 143 Cooking or lifestyle channels

Lecture 144 Fitness or sports related channel

Lecture 145 Client case study: Choosing a niche for a channel and monetizing it

Section 23: Basic legal concepts you must know so you don't violate trademarks or copyrights

Lecture 146 Legal section introduction

Lecture 147 Copyrights introduction

Lecture 148 Trademarks in YouTube

Lecture 149 Fair Use doctrine and using music made by someone else

Lecture 150 Using people's faces in thumbnails

Section 24: How I plan and prep for a YouTube video

Lecture 151 Part of YouTube marketing is to improve your YouTube videos - let's do that

Lecture 152 Case study of my earliest video and mistakes I made

Lecture 153 Student channel example where a few small improvements can make a difference

Section 25: Basic tips improving lighting and get rid of shadows for improved video quality

Lecture 154 Basic recording and home office setup tips

Lecture 155 How I get a slightly more professional look and feel for videos

Lecture 156 Best video format for presenting or teaching

Section 26: Introduction to improving audio

Lecture 157 Audio section introduction, quiet space to record & audio editing software

Lecture 158 Getting rid of sound echo with studio foam

Lecture 159 Overview of different types of microphones and my favorite one

Lecture 160 Camera options

Section 27: Introduction to on-screen appearance, body language & presenting

Lecture 161 Section introduction: Very basic body language, appearance and presentation

Lecture 162 Basic clothing/appearance tips & mistakes I made early + examples on improving

Lecture 163 Basics of speech and tone

Section 28: Fixing speech issues

Lecture 164 What if you have an accent like I do

Lecture 165 Parasite words in your speech - how to recognize and get rid of them

Section 29: Setting up a new channel from scratch - for very beginners only

Lecture 166 Section introduction on starting a new YouTube channel

Lecture 167 Creating a bare new channel

Lecture 168 Adding channel art for your channel

Lecture 169 Uploading your first video

Lecture 170 Launching your first video & setting the featured video & channel trailer

Lecture 171 Two hours after launch, what happened and lessons learned

Section 30: Conclusion of our YouTube course

Lecture 172 Bonus lecture

Entrepreneurs who want to build a brand on YouTube and get leads,Aspiring YouTube stars interested in YouTube SEO, YouTube ads, and making great videos