The Oxford Handbook of Luxury Business (Oxford Handbooks)
The Oxford Handbook of Luxury Business (Oxford Handbooks) by Joanne Roberts
English | January 25, 2022 | ISBN: 0190932228 | 656 pages | MOBI | 10 Mb
English | January 25, 2022 | ISBN: 0190932228 | 656 pages | MOBI | 10 Mb
This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability.
The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.
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