«The Copywriter’s Handbook» by Nishant Baxi
«The Copywriter’s Handbook» by Nishant Baxi
English | EPUB | 0.4 MB
English | EPUB | 0.4 MB
Have you heard of the term: «Copywriting»? Wikipedia defined it as:
«Copywriting is the use of words and ideas to promote a person, business, opinion or idea. Although the word copy may be applied to any content intended for printing (as in the body of a newspaper article or book), the term copywriter is generally limited to promotional situations, regardless of the medium (as in advertisements for print, television, radio or other media).