SUBSCRIPTION PRICING STRATEGIES
SUBSCRIPTION PRICING STRATEGIES by VIKRAM RAVISHANKARAN
English | 2022 | ISBN: N/A | ASIN: B0B1F7P91V | 52 pages | EPUB | 0.26 Mb
English | 2022 | ISBN: N/A | ASIN: B0B1F7P91V | 52 pages | EPUB | 0.26 Mb
You must be knowing that subscription business model is a recurring revenue model that allows you to leverage your customer relationships to create a steady income. Customers are charged on a monthly or annual basis for a product or service and they can renew their subscription after a certain period of time. Subscription revenue is built on establishing long-term relationships with customers who will pay regularly for access to the product or service, also called recurring revenue. Do all subscription businesses succeed? Why only some subscription businesses stand-
out? How important is subscription pricing model? Why is so much importance given to pricing? What are the pricing strategies? How often do you assess and change pricing strategies? How to overcome pricing challenges? What does pricing mean for small businesses? Let us read the book to know the answer to all of them.
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