REAL ESTATE AGENTS VS. REALTORS VS. BROKERS: WHAT’S THE DIFFERENCE

Building a career in real estate can be exciting and challenging. It offers diversity from the clients you meet to the types of property you represent. Many individuals confuse the terms "real estate agent", "realtor", and "broker" and it can be a bit challenging to sort out.

What you will learn in this book

How to Look for the Good Real Estate Agent - If you wish to sell your house, or planning to buy a house, you would need the help of a good real estate agent to make the process easier on your part. A good agent is someone who listens to what you need and what you wish to achieve.

Qualities of a Top Real Estate Broker - The real estate business sees different people playing different roles. These include mortgage brokers, bankers, home inspectors, contractors, appraisers, property managers, and several others. That's not even counting the seller and potential buyers, for any property listed. The various contributions they make are too numerous to list but are all very important. One thing that remains constant: it is the Real Estate Broker who ties it all together. That's right, he or she calls all these different people out where needed, and to get the client's needs met. They facilitate communication between all of the people involved and keep track of the progress.

How to Choose the Real Estate Broker When Selling Your House? - Many times, a seller will select a broker based upon a referral. That is fine if that broker is experienced in your market and is not the husband or wife of friends who just entered the real estate profession.

Most Dangerous Realtor Website Mistakes - As more and more people are using the internet to find information, it's not a surprise realtors are using websites to leverage their business online, especially in the current downturn in the real estate market. Every advantage over the competition matters. Having a solid website is a great extension of the traditional realtor's offline marketing approach. Not only does a realtor look personable and professional in the eyes of their clients, but also to visitors online who come across their site. Unfortunately, realtors who launch their websites end up with ones that aren't optimal to their businesses.

Reasons to Hire a Real Estate Agent or Broker - There are several reasons to hire a professional real estate agent or broker to sell your home. You can opt to sell your property yourself, but a real estate agent or broker can often do a better job for you.

In this book, we discuss some of the thing’s homeowners should do to help their Realtor sell their home. At the beginning of the relationship, all too often homeowners do not do their research and as a result they make poor choices. A real Estate Agent can only control certain component parts of the transaction. The rest is up to the homeowner and market conditions.