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    Principles of Marketology, Volume 1: Theory

    Posted By: Underaglassmoon
    Principles of Marketology, Volume 1: Theory

    Principles of Marketology, Volume 1: Theory
    Palgrave Macmillan US | Business & Management | Nov 18 2015 | ISBN-10: 1137383143 | 377 pages | pdf | 3.08 mb

    Authors: Aghazadeh, H.

    In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.

    Topics
    Business Strategy/Leadership
    Knowledge Management
    Marketing
    International Business
    Business Information Systems
    Corporate Communication/Public Relations

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