Personal Branding Mastery
Personal Branding Mastery: The System To Reinvent Yourself!: The EASY step-by-step system for building your brand like a PRO and skyrocketing your income, impact, and influence by IFRA PUBLICATION
English | 2022 | ISBN: N/A | ASIN: B0BHPTSTGW | 75 pages | MOBI | 0.20 Mb
English | 2022 | ISBN: N/A | ASIN: B0BHPTSTGW | 75 pages | MOBI | 0.20 Mb
This is the definitive book on personal branding. I was a Global Brand Manager for Sony PlayStation.
I was a VP of Marketing for a Google accelerator startup. I was a college marketing instructor, and I studied branding at the best business school for marketing. This is where the father of marketing himself, Philip Kotler, teaches.
I ran a massive, multi-million dollar global branding campaign, and I had my brand reviewed by the #1 influencer on YouTube. I also coached people on their branding and marketing.
This book teaches you how to develop a personal brand. It’s based on my personal experience in brand management, research from Harvard and Stanford, and concrete case studies in personal branding. What makes this personal branding book unique is the combination of all of these: the direct experience of a global brand manager for world-class brands and startups, the highest levels of academic business school research, and anecdotal case studies on successful personal branding.
I’m giving you the strategies, tactics, and nitty-gritty execution details of building your brand. I’m also gonna throw in some quick brand-building hacks.
Let’s get branding!