Personal Branding Masterclass: The Complete Branding Course

​Understand your competitive edge that will set you apart from the rest and make your customers fall in love with you.​

What you'll learn
How to be the first person your customers think of – and sell more
How to build a public-facing brand
How to identify and take action on your goals
How to use your brand to get ahead of the competition
How to build a compelling personal brand in three crucial steps
Requirements
You should be able to use a computer at a basic level
You should have an open mind to your brand's potential
Description
This course will teach you how to build an incredible personal brand in a few easy, actionable steps. You'll learn how to position your brand for success, beat your competitors with savvy research tactics, and end up with beautiful visual brand that you can sum up in a few words. Whether you're building a personal brand from scratch, or improving one that already exists, this course is designed just for you. Any novice or pro and learn a lot of useful strategies from this course.

Overview

Section 1: Introduction

Lecture 1 Meet your instructor

Section 2: Getting started

Lecture 2 Make a positive first impression

Lecture 3 Prioritize needs over wants

Lecture 4 Clarify your value

Lecture 5 Be consistent

Section 3: Taking inventory

Lecture 6 Set goals versus actions

Lecture 7 Identify your audience

Lecture 8 Make realistic goals

Section 4: Refining your positioning

Lecture 9 Find your competitive edge

Lecture 10 Write your brand sentence

Lecture 11 Develop your aesthetic

Section 5: Defining your visuals

Lecture 12 Find inspiration on Behance

Lecture 13 Plan mood board direction

Lecture 14 Compile a mood board

Section 6: Looking ahead

Lecture 15 Discover your brand heroes

Lecture 16 Research your competition

Lecture 17 Understand the branding process

Lecture 18 Final thoughts on personal branding

Anyone looking to build a strong personal brand,Anyone looking to understand their competitive edge,Anyone looking to stand out from their industry competitors