Youtube Marketing 2023 With Dekker Fraser, Mba

YouTube Ads, YouTube SEO, YouTube Automation, YouTube Video Editing

What you'll learn

YouTube Marketing

YouTube SEO

YouTube Video Editing

YouTube Audience Growth

Requirements

None

Description

Master YouTube marketing with a former Global Brand Manager for PlayStation & Vice President of Marketing for a Google accelerator startup.Learn the secrets of YouTube fame from marketing superstar Dekker Fraser. He has over 1/2 million enrollments. His brands were reviewed by top influencers including the #1 YouTuber PewDiePie. His colleagues include a YouTuber who suddenly hit 8,000,000 subscribers with videos garnering 80 million+ views. Dekker is regularly solicited for brand partnership deals, partnerships, and more.Dekker is the author of numerous marketing books, was a college digital marketing instructor & has an MBA from the #1-ranked business school for marketing, Philip Kotler's Kellogg School of Management. The following course presents evidence-based advice on how you too can become famous through YouTube marketing.Learn how to become a famous influencer through YouTube or grow your corporate brand. YouTube Marketing Course Udemy (Key Topics for YouTube Marketing & Advertising): YouTube marketingYouTube automationYouTube SEOYouTube advertising / adsYouTube video editingYouTube optimizationYouTube audience growthHow to become famous on YouTubeHow to advertise and generate sales through YouTube advertisingThe science of fameHow to grow your channel quicklySecrets of YouTube superstars I know personallyOrganic & paid growth YouTube marketing mistakesHow to master YouTube as the second largest search engine

Overview

Section 1: Advice from The YouTube Formula

Lecture 1 Advice from the YouTube Formula 1

Lecture 2 Advice from the YouTube Formula 2

Lecture 3 Advice from the YouTube Formula 3

Lecture 4 Advice from the YouTube Formula 4

Lecture 5 Advice from the YouTube Formula 5

Section 2: YouTube Advertising

Lecture 7 Creating a YouTube Ad Campaign 1

Lecture 8 Placements, Keywords, Topics & Negative Targeting

Lecture 9 YouTube Audiences

Lecture 10 Custom Audiences YouTube

Lecture 11 Combined Audiences YouTube

Lecture 12 Audience Manager YouTube

Lecture 13 Experiment YouTube Video Ads

Lecture 14 Filter Mistakes YouTube UI

Lecture 15 Auditing Video Placements

Lecture 16 Recommendations

Lecture 17 Video Auditing & Analytics

Section 3: Reach - #1 Most Important Factor in Becoming a Famous Influencer

Lecture 19 Reach 1 - Influencer marketing should reach for the stars!

Lecture 20 Reach 2

Lecture 21 Reach 3

Lecture 22 Reach 4

Lecture 23 Reach 5

Section 4: Notes from Hit Makers

Lecture 24 Hit Makers 1 - Influencer Marketing Tips

Lecture 25 Hit Makers 2

Section 5: Collaborators - Catapult Your Fame by Piggybacking

Lecture 26 Collaborators 1 - Jordan Peterson Influencer Marketing Case Study

Lecture 27 Collaborators 2

Lecture 28 Collaborators 3

Lecture 29 Collaborators 4

Lecture 30 Collaborators 5

Section 6: Lessons from Blockbusters

Lecture 31 Blockbusters 1

Lecture 32 Blockbusters 2

Section 7: How Brands Grow - What the Research Says

Lecture 33 Notes from Byron Sharp

Lecture 34 How Brands Grow - Part 1

Lecture 35 7 Rules for Brand Growth

Lecture 36 Marketing Laws

Section 8: Word of Mouth & Viral Tracking

Lecture 37 Making Marketing Go Viral

Lecture 38 Viral KPIs

Lecture 39 Word of Mouth 1

Lecture 40 Word of Mouth 2

Lecture 41 Burger King Example

Section 9: Personal Branding for Fame

Lecture 42 Rule #1 of Personal Branding

Lecture 43 Assignment

Lecture 44 What LinkedIn Teaches Us about Branding

Lecture 45 More on Personal Branding

Lecture 46 Assignment

Lecture 47 Personal Branding 3

Lecture 48 Fashion Matters!

Lecture 49 Iconic Fashion for Building a Personal Brand

Lecture 50 Assignment

Lecture 51 When Branding Matters More

Lecture 52 Life Coach Case Study + Psychology & Influence

Lecture 53 Your Comprehensive Personal Branding Plan

Lecture 54 Personal Branding CASE STUDY

Lecture 55 Assignment

Lecture 56 Influencer Outreach

Lecture 57 Strong Point of View

Lecture 58 BLOCKBUSTERS!

Lecture 59 Being the Best Does Not Matter

Lecture 60 The FASTEST Way to Raise Your Brand Awareness

Lecture 61 Assignment

Lecture 62 How to Be More Likeable

Lecture 63 Shark Tank

Lecture 64 Assignment

Lecture 65 11 Ways to Build Your Personal Brand [Harvard Business Review]

Lecture 66 Professional Service Personal Branding

Lecture 67 Assignment

Lecture 68 Dan Lok

YouTubers,Influencers,Marketing Managers,Marketers