Learn Digital Marketing From Scratch by Learnx Academy

Basics of Digital Marketing , SEO, SEM, email Marketing, Content Marketing , social media marketing, PPC Included.

What you'll learn

Understand the key concepts and terminology of digital marketing

Learn about different digital marketing channels and their advantages

Discover how to create effective digital marketing campaigns

Explore strategies for measuring and analyzing digital marketing performance

Develop basic digital marketing plans

Requirements

No digital marketing experience required

with an open mind, hungry to learn amazing stuff

Desktop or Laptop and Internet Connection

Suitable for all types of businesses

Pen and paper for taking notes

Description

This is an amazing course for someone interested in understanding digital marketing or online marketing and all the main channels that are frequently used to promote products and services online. In this course, we will look at what is Search Engine Optimization and how to best approach Search Engine Optimization for your Business.  We will have a look at Facebook marketing and linked in marketing and finally finish with what is a funnel and how to build one for your own business. You don't need to be a marketer to benefit from this course you will learn: What is online marketing and what are the channels How each channels work and how they can impact your company . Generate compelling content that will drive interest and sales, create social media posts that people will want to share, and learn how to keep customers coming back. This course is for business owners, entrepreneurs, and working professionals. After you complete this introductory course, you'll have the opportunity to dive deeper into each subject in specialized courses in the following areas: Search Engine Optimization , Email Marketing, Social Media Marketing, Content Marketing, and How to Build a Website.? This course is for people who want to expand their knowledge and expertise in online and digital marketing. It does not require previous online marketing experience.  Enroll Now .

Overview

Section 1: Course Overview

Lecture 1 Course Overview

Section 2: Introduction

Lecture 2 Introduction

Lecture 3 Uses and Benefits of Digital Marketing

Lecture 4 Fundamentals of Digital Marketing

Lecture 5 What is Digital Marketing ?

Lecture 6 Importance of Digital Marketing

Section 3: Digital Marketing vs Traditional Marketing

Lecture 7 Digital Marketing Vs Traditional Marketing

Section 4: Types of Digital Marketing or Key components of Digital Marketing

Lecture 8 Search Engine Optimization (SEO)

Lecture 9 Search Engine Marketing (SEM)

Lecture 10 Pay-Per Click Advertising (PPC Ads)

Lecture 11 Social Media Marketing (SMM)

Lecture 12 Email Marketing

Lecture 13 Content Marketing

Lecture 14 Influencer Marketing

Lecture 15 Video Marketing

Lecture 16 Affiliate Marketing

Section 5: Website

Lecture 17 How to create a website ?

Section 6: SEO and SEM Strategy

Lecture 18 What is Search Engine Optimization ?

Lecture 19 What is Backlinks ?

Lecture 20 What is Search Engine Marketing ?

Section 7: Lead and Traffic Generation

Lecture 21 What is Social Media Marketing ?

Lecture 22 Facebook Ad Campaign Tutorial

Section 8: Digital Marketing Strategy

Lecture 23 What is Digital Marketing Strategy ?

Lecture 24 Identify Audience

Lecture 25 Creating and Implementing Digital Marketing Strategy

Lecture 26 Tracking and Measure Results of Digital Marketing

Section 9: Ending

Lecture 27 Conclusion Of Digital Marketing

Beginner in Digital Marketing