Content Writing For Marketers, Webmasters, And Freelancers

Learn content writing techniques and how to use them to increase your online presence or offer as a service to others

What you'll learn

Overview of Content Writing, including quality over quantity, use of links, and basic SEO.

Different Types of Website Content.

Article writing, including long-form content, the skyscraper technique, newsjacking, and listicle articles.

Short Form Content Writing including social media posts, blog posts, and email.

Infographic creation and how to repurpose them into additional short form content.

Press Release Writing, including creation and distribution of press releases.

Artificial Intelligence and How to Use it for Content Writing.

Requirements

Basic understand of writing will give course takers an advantage, but no writing experience necessary.

Description

For beginners and those looking to increase their knowledge of content writing, this course offers it all. No matter if you are a website owner looking to increase your website ranking in Google, or a freelancer looking to offer content writing as a service, this course has you covered. This course also contains lessons on how to use artificial intelligence (AI) for content writing. Lessons include:Overview of content writing.Basic SEO and how to use keywords.User of internal and external links.Landing pages versus blog posts.Long form versus short form content.Techniques such as newsjacking, skyscraper, and listicle article writing. Social media content writing and short blog post writing.Infographic creation (including step by step tutorial on how to create them).Press release writing and distribution.AI Content Generation (including social media posts, writing outlines, and best practices for using AI generated content).This course contains close to 4 hours of video content as well as resource guides and other handouts for ease of learning.Why learn content writing? Webmasters - Stop paying to advertise on Google when you can organically rank your website through quality content writing. Learn the techniques that are used to help rank your website on page 1 of Google without spending thousands of dollars per month for leads. Freelancers - Side hustles are becoming more and more popular.  45% of people in the United States have side hustles as of 2023. One of the easiest side hustles is writing. Make extra income offering writing services to webmasters or through sites such as Fiverr or Upwork. Work at your own pace and make extra income once learning the techniques taught in this course.

Overview

Section 1: Introduction

Lecture 1 Introduction

Lecture 2 How to Use This Course

Section 2: Content Writing Overview

Lecture 3 What Is Content Writing?

Lecture 4 Quality Over Quantity

Lecture 5 SEO and Keywords

Lecture 6 Use of Internal Links and Backlinks

Section 3: Website Content

Lecture 7 Landing Pages

Lecture 8 Blog Posts

Section 4: Article Writing

Lecture 9 Long-Form Content

Lecture 10 Skycraper Technique

Lecture 11 Newsjacking

Lecture 12 Listicle Articles

Section 5: Short Form Content

Lecture 13 What is Short Form Content

Lecture 14 Social Media Posts

Lecture 15 Short Blog Posts

Lecture 16 Emails

Section 6: Infographics

Lecture 17 What is an Infographic

Lecture 18 Research Ideas for Infographics

Lecture 19 Elements of a Great Infographic

Lecture 20 Hands on Building of an Infographic

Section 7: Press Releases

Lecture 21 Anatomy of a Press Release

Lecture 22 Press Release Distribution

Section 8: Using Artificial Intelligence for Content Writing

Lecture 23 AI Overview - ChatGPT and Others

Lecture 24 AI Best Practices for Content Writing

Lecture 25 Content Writing Outlines

Lecture 26 Social Media Headlines

Lecture 27 Bulk Social Media Posts with Canva and AI

Section 9: Additional

Lecture 28 Thank You

Marketers, webmasters, and freelance writers. Anyone looking to increase their website presence with content and those looking to provide content writing as a service.