[2025] Facebook Ads & Instagram Ads Total Mastery Class

Meta Ads Mastery: Complete starter guide including Setup, Targeting, Pixels, and LIVE Proven Strategies +More.

What you'll learn

Firm Understanding of The Foundational Principles of Facebook & Instagram Ads - Their purposes, potential, and real-world use.

Core Strategies and Practices of What Makes Successful Ads (From targeting to campaign objectives, to retargeting & Meta Pixels, to even the creatives +more)

The ability from start to finish to setup and run a winning ad campaign for yourself, your business, or your client.

The difference between awareness, traffic, and engagement objectives and when to use each

Requirements

No Previous Ad Experince Required

A Computer + Internet Connection

Facebook Account + Access to Ads Account

Description

Unlock the fundamentals and real-world strategies behind REAL Meta advertising in this practical and fast-paced crash course. Taught by Jacob Handley a Fortune 500-experienced full-stack marketer and exited/current digital agency founder. This course gives you a complete intro and fundamental breakdown of Facebook & Instagram Ads from a hands-on perspective.Whether you're an entrepreneur, freelancer, or aspiring PPC media buyer, this course dives into the essential skills you need to succeed: Meta Ads Manager structure, custom and lookalike audiences, basic pixel setup and purpose, retargeting campaigns, and even live case study examples from Jacob's work to show this working in real time. Through real-world examples and a live campaign buildout, you’ll see exactly how high-performing ad strategies are planned, launched, and optimized.This is not a bloated theory course, it’s a tactical, straight-to-the-point blueprint designed to give you working knowledge quickly. (About 2.5 Hours of videos from Jacob never shared anywhere else)Originally part of a premium curriculum that Jacob didn't finish due to being busy with his agency, this slightly older but still highly valuable training is now available at a HEAVILY discounted rate for a limited time. (Course was going to sell for $999+ outside of Udemy but now only exclusively here for you) What’s Inside:A full walkthrough of Ads ManagerHow to use custom & lookalike audiences effectivelyPixel installation and event tracking & learning why its one of your post powerful tools. Retargeting strategies that drive ROICampaign objectives explained (Traffic, Engagement, Awareness, etc.)The ability to directly message Jacob 1 to 3 of your pressing Media Buying questions (Only applies to first 50 students) Perfect for those who want to level up their media buying skills or get started with Meta Ads without wasting time.Learn Meta Ads from a real expert who has made millions off Meta Ads and does this full-time and has since 2018.

Overview

Section 1: Introductions & Foundations

Lecture 1 Introduction Of Meta Ads & Its Basic Foundation

Lecture 2 Introduction Of Your Teacher

Lecture 3 Learning PPC Terms

Section 2: Diving On In

Lecture 4 Using Ad Manager & Understanding Its Structure

Lecture 5 Setting Up Your Ad Managment Columns For Success

Lecture 6 Live Case Study: Watch Me Build a REAL Sales Focused Campaign

Lecture 7 Live Case Study: RESULTS

Lecture 8 What Are Pixels & Why Are They So Important?

Lecture 9 How To Setup Pixels & Event Tracking

Section 3: Campaign Objectives & How To Use Them

Lecture 10 Awareness / Engagment Campaigns - Getting Social Media Engagment Using Ads

Lecture 11 Traffic Campaigns - And Their Many Uses

Section 4: How To Target/Setup Ads For Real Results

Lecture 12 Targeting Ads - General My Go To Strategy

Lecture 13 Using Custom & Lookalike Audiences

Lecture 14 Retargeting & Retargeting Strategies

Section 5: The 3 C's Content, Creatives, Copywriting.

Lecture 15 What Makes Winning Ads?

Rookie PPC people who want to take their PPC skills to the next level.,People who have wanted to learn online ads but dont know where to start.