Introduction to Data Visualization & Storytelling: A Guide For The Data Scientist (Visual Thinking)

Adopted by universities and business schools in Finland, Barcelona, USA, South Korea, Canada, and the Middle East; and used in training at companies like Halliburton TX, Agilent technologies, and PropertyFinder, this book will help you not only to transform data into information but show you with real examples how to story tell it. The authors (a Kaggle master, Bloomberg former bureau chief, and a psychology professor), bring together concepts from
Data Science
Design Thinking, and
Storytelling
to take you on a journey where the destination is nothing less than great visual storytelling.
Audience
MBA candidates, instructors, consultants
Users of Excel, SPSS, or Tableau
No data skills or special math skills are required
What will you learn?
to identify the role of a narrative in a story
to transform data into information
to synthesize knowledge
to apply visual thinking tools to the decision-making process
to select visual communication techniques to persuade
to detect bias in charts
Praise from the readers
“look at this tremendous contribution” – Juan Riquelme Díaz, Editor del Grupo Valparaíso en SoyChile.
"I was going through the book and it looks great!" – Mauricio Zanotti, Director ONG La ruta Solar.
"Here in Argentina the community in data science is really growing, and I love visualizations and find the way to tell the story." – Agustin Blacker.
"Along with greeting and thanking you for such a good contribution delivered through the book I am reading (now in its translated version)." – Rosa Velasques.
"An eye-opener" – Benjamin Jon, Wales. "A holistic approach to how to create knowledge with classic rhetoric." – Birgitta Edberg.