How to Write an Effective Internal Business Case: A Practical Guide

Do you know how to write and present an effective business case that can get you the resources you need for a new project? Organizational budgets for new projects are typically very tight. Without a written business case, you have little chance of persuading decision makers within your organization to implement your new project idea over a competing idea.A business case contains information about a proposed project. It outlines the best way to deal with a problem or an opportunity that is facing your company. The business case is the tool that you use to obtain the resources for the project.In this book, you'll learn the information you'll need to successfully present a business case. This book will provide you with step-by-step instructions on researching and presenting the components of your case. You'll also find out how to tailor your case to a specific audience.Do you know what a business case is, and what it can do for you? A business case is a document containing all of the information necessary for an individual, group, or organization to evaluate a proposed project.A good business case enables you to secure the resources and capital investment you need to implement your project. The most obvious reason for putting together a business case is to persuade your organization to invest in a new project. However, a business case is not just a financial document.While all business cases should include financial justification, this should not be the only purpose of the business-case document. The business case should be where all relevant facts are documented and linked together. Jan is a finance manager for an architectural firm. She's working on an initiative for an improved payroll plan for the company.Her business case describes the shortcomings of the current payroll system, and explains how her solution can increase efficiency and save the organization both time and money.