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Google Ads Masterclass 2023 - All Campaign Builds & Features

Posted By: ELK1nG
Google Ads Masterclass 2023 - All Campaign Builds & Features

Google Ads Masterclass 2023 - All Campaign Builds & Features
Last updated 8/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 5.76 GB | Duration: 10h 16m

Google Ads 2023: Learn How To Create All Campaigns and Features And Use It To Reach Your Customers & Grow Your Revenue!!

What you'll learn

Bring Sales, Leads & Website Traffic To Your Online Business

Get In-Depth Knowledge Of Google Ads To Grow Your Online Business

Learn To Create Search Campaigns, Display Campaigns, Shopping Campaigns, Youtube Campaigns, Mobile Campaigns, Discovery Campaigns, Smart Campaigns

Setup Conversion Tracking To Boost Sales Of Your Online Business

Build Remarketing Campaigns To Follow Users On The Internet

Show Your Ads On Two Of The Biggest Search Engines In The World - Google & Youtube

Target Different Types Of Audiences, Demographics, Content To Reach Your Customers

Learn How To Do In-Depth Campaign Optimisations In Google Ads

Get Hands On Experience Of How To Use Automation In Google Ads

Requirements

There Is NO Course Requirement Needed For Google Ads

Anybody Who Has A Website, Blog, Facebook Page Can Use Google Ads To Promote Their Business

Anyone With A Laptop, Personal Computer, Tablet Or Smartphone & Internet Connection Can Learn Google Ads

Description

Hi Guys,Welcome to my Google Ads MasterClass 2023!In my course you will learn everything about Google Ads. I have created video lessons on every campaign and every feature of Google Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.This is the most detailed course on Google Ads you will ever find on the internet. I have created different sections based on different topics of Google Ads and in each section, I have gone in-depth into explaining the concept of the each feature and how to practically implement it in Google Ads.This course will give you a 100% understanding of Google Ads and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Ads accounts of your clients. At such a low price, you're going to get 93 detailed video lessons, 26 assignments & 29 MCQs. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!Topics you will learn in this course:- Google Ads Overview, Ad Auction, Google Network, Google Ads Account Structure, Search Campaign Creation- Keyword Research, Keyword Selection, Google Ads Keyword Planner, Negative Keywords, Search Terms- Ads - RSA, DSA, RDA, Call Ad- Ad Extensions - Sitelink, Call, Callout, Structured Snippet, Price, Promo, Lead Form- Keyword Insertion, Countdown, Location Insertion- Bidding - Manual CPC, Maximize Clicks, Maximize Conversions, Maximize Conversion Value, Target CPA, Target ROAS, Target Impression Share, eCPC, CPM, CPV- Display Network - Affinity, In-Market, Demographics, Detailed Demographics, Life Events, Remarketing, Topic, Placement, Display Keywords, Custom Audiences, Combined Audiences, Standard Display Campaign Creation, Smart Display Campaign Creation, Gmail Campaign- Conversion Tracking - Website, Phone, App, Import, Conversion Action Sets- Remarketing - Overview, Audience Manager, Remarketing Campaign Creation, App Users, Youtube Remarketing, Customer List, Custom Combinations- Video - Instream Ad Campaign, Video Discovery Ad Campaign, Bumper Ad Campaign, Outstream Ad Campaign, 15 Sec non-skippable Ad Campaign, Ad Sequence Campaign- Shopping Ads Overview, Google Merchant Center Creation, Shopping Ad Campaign Creation- Performance Max Campaign- Universal App Campaign Creation- Smart Campaign Creation- Discovery Campaign Creation- Reports - Predefined Reports, Saved Reports, Dashboards- Shared Library - Portfolio Bid Strategies, Shared Budgets, Location Groups, Placement Exclusion Lists- Bulk Actions - Rules, Scripts- Planning - Keyword Planner, Ad Preview & Diagnosis Tool- More Tools - Ad Customizer, Page Feed, Dynamic Ad Feed - Drafts & Experiments- Billing, Summary, Documents, Transactions, Settings, Promotions- Google Ads Editor- Manager Accounts/My Client Center- Google Ads Resources - Google Ads Helpcenter, Google Ads Policy Helpcenter, Google Ads Blog, Search Engine Land- Google Ads Certification - Search, Display, Video, Shopping, Measurement, App   Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

Overview

Section 1: Introduction

Lecture 1 Welcome Video

Section 2: Google Ads Overview

Lecture 2 Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.

Lecture 3 Google Ads Auction, Google Network, Ad Rank, Quality Score

Lecture 4 Google Ads Account Structure, Google Ads Metrics, Google Ads Account Navigation

Lecture 5 SEARCH CAMPAIGN CREATION

Section 3: Introduction To Keywords

Lecture 6 Keywords Research, Keyword Selection, Keyword Planner Tool

Lecture 7 Keyword Match Types

Lecture 8 Negative Keywords, Negative Keyword Lists

Lecture 9 Search Terms

Section 4: Introduction To Ads & Extensions

Lecture 10 Google Ads Formats Overview

Lecture 11 Responsive Search Ad

Lecture 12 Dynamic Search Ad

Lecture 13 Responsive Display Ad

Lecture 14 Call Ad

Lecture 15 Google Ads Extensions Overview

Lecture 16 Sitelink Extensions

Lecture 17 Call Extensions

Lecture 18 Callout Extensions

Lecture 19 Structured Snippet Extensions

Lecture 20 Price Extensions

Lecture 21 Promo Extensions

Lecture 22 Lead Form Extensions

Lecture 23 Keyword Insertion

Lecture 24 Countdown

Lecture 25 Location Insertion

Section 5: Bidding Strategies

Lecture 26 Manual CPC

Lecture 27 Maximize Clicks

Lecture 28 Maximize Conversions

Lecture 29 Maximize Conversion Value

Lecture 30 Target Impression Share

Lecture 31 Target CPA

Lecture 32 Target ROAS

Lecture 33 Enhanced CPC

Lecture 34 CPM Bidding

Lecture 35 CPV Bidding

Section 6: Introduction to Display Network

Lecture 36 Display Network Overview

Lecture 37 Display Targeting - Affinity

Lecture 38 Display Targeting - Demographics

Lecture 39 Display Targeting - Detailed Demographics

Lecture 40 Display Targeting - In-Market

Lecture 41 Display Targeting - Life Events

Lecture 42 Display Targeting - Topic

Lecture 43 Display Targeting - Placement

Lecture 44 Display Targeting - Keywords

Lecture 45 Display Targeting - Custom Audiences

Lecture 46 Display Targeting - Combined Audiences

Lecture 47 STANDARD DISPLAY CAMPAIGN CREATION

Lecture 48 SMART DISPLAY CAMPAIGN CREATION

Lecture 49 GMAIL CAMPAIGN CREATION

Section 7: Introduction to Conversion Tracking

Lecture 50 What is Conversion Tracking & How to setup Conversion Tracking

Lecture 51 Website Conversion Tracking

Lecture 52 App Conversion Tracking

Lecture 53 Phone Call Conversions

Lecture 54 Import - Google Analytics

Lecture 55 Conversion Action Sets

Section 8: Introduction to Remarketing

Lecture 56 Remarketing Overview

Lecture 57 Audience Manager

Lecture 58 REMARKETING CAMPAIGN CREATION

Lecture 59 App Users

Lecture 60 Youtube Remarketing

Lecture 61 Customer List

Lecture 62 Custom Combinations

Section 9: Introduction to Video Ads

Lecture 63 YOUTUBE INSTREAM AD CAMPAIGN CREATION

Lecture 64 IN FEED AD CAMPAIGN CREATION

Lecture 65 BUMPER AD CAMPAIGN CREATION

Lecture 66 OUTSREAM AD CAMPAIGN CREATION

Lecture 67 15 SEC NON-SKIPPABLE AD CAMPAIGN CREATION

Lecture 68 AD SEQUENCE CAMPAIGN CREATION

Section 10: Introduction to Shopping Ads

Lecture 69 Shopping Ads Overview, Google Merchant Center Account

Lecture 70 MERCHANT CENTER ACCOUNT CREATION

Lecture 71 SHOPPING ADS CAMPAIGN CREATION

Section 11: Introduction to Performance Max

Lecture 72 Performance Max Campaign Creation

Section 12: Introduction Mobile App Campaign

Lecture 73 UNIVERSAL APP CAMPAIGN CREATION

Section 13: Introduction to Smart Campaign

Lecture 74 SMART CAMPAIGN CREATION

Section 14: Introduction to Discovery Campaign

Lecture 75 DISCOVERY CAMPAIGN CREATION

Section 15: Introduction to Reports

Lecture 76 Predefined Reports, Saved Reports, Dashboards

Section 16: Introduction to Shared Library

Lecture 77 Portfolio Bid Strategies

Lecture 78 Shared Budgets

Lecture 79 Location Groups

Lecture 80 Placement Exclusion Lists

Section 17: Introduction to Bulk Actions

Lecture 81 Rules

Lecture 82 Scripts

Section 18: Introduction to Planning

Lecture 83 Keyword Planner Tool

Lecture 84 Ad Preview And Diagnosis Tool

Section 19: Introduction to More Tools

Lecture 85 Business Data - Ad Customizers

Lecture 86 Business Data - Page Feed

Lecture 87 Business Data - Dynamic Ad Feed

Lecture 88 Policy Manager, Access & Security, Linked Accounts, Preferences

Section 20: Drafts & Experiments

Lecture 89 Drafts & Experiments

Section 21: Introduction to Billing

Lecture 90 Summary, Documents, Transactions, Settings, Promotions

Section 22: Introduction to Google Ads Editor

Lecture 91 Google Ads Editor - Practical Implementation

Section 23: Introduction to Manager Accounts

Lecture 92 Manager Accounts/My Client Center Overview

Section 24: Google Ads Online Resources

Lecture 93 Google Ads HelpCenter, Policy HelpCenter, Google Ads Blog, Search Engine Land

Section 25: Google Ads Practice Tests

Section 26: Google Ads Certifications

Lecture 94 Google Ads Skillshop Certification

Entrepreneurs Who Are Starting Their New Business,Existing Business Who Want To Try Google Ads To Check How It Helps To Boost Sales,Professionals Who Are Working In The Field Of PPC & Want To Upskill Their Knowledge About Google Ads,Young Professionals Who Are Entering Into The Field Of Digital Marketing