Commercial and Iconic Headshots

Ready to add a new, lucrative dimension to your photography business? Join creativeLIVE instructor Lou Freeman to learn everything you need to know to take controlled, candid, and commercial portraits and headshots. The skills you learn throughout this workshop can be applied to iconic portraits, pageant and glamour shots, headshots and other commercial photos, and beyond. You’ll learn about the industry standards for each type of portrait, including how to work professionally with a wide variety of clients. Lou will guide you through determining the unique goal of each shoot and developing a plan for giving clients the results they want. As Lou takes portraits live in-studio, she’ll share foolproof lighting and posing strategies. You’ll also build strategies for marketing and pitching to clients. By the end of this course, you’ll have the artistic skills to take classic, iconic portraits and the marketing skills to attract clients who’ll drive your business.

Day 1 Pre-Show
9:00 am - Tools and Gear
9:30 am - Lighting and Styling for Headshots
10:00 am - Five Types of Headshots
10:45 am - Shoot: Commercial Headshot
11:15 am - Shoot: Theatrical Headshot
12:45 pm - Shoot: Glamour Headshot 1
1:15 pm - Shoot: Glamour Headshot 2
1:45 pm - Shoot: Glamour Headshot 3
2:45 pm - Shoot: Iconic Male
3:15 pm - Shoot: Iconic Rocker Chick
3:45 pm - Marketing and Price Points
Day 1 Wrap-Up