Business Set Up For Creative Entrepreneurs
Last updated 6/2016
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.30 GB | Duration: 4h 24m
Last updated 6/2016
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.30 GB | Duration: 4h 24m
From Design to Marketing and selling on your own Website & Amazon, Ebay, Etsy & Co.
What you'll learn
Create a business for all your handcrafted or digital items you want to sell on your own site, Etsy, Amazon, Ebay, CreativeMarket and all other creative sites
Learn how to set up your website and your own store on your website
Learn to design e.g. your products and/or images, banners for your website and marketing with Gimp (free program)
Market your products with Content and Social Media Marketing as well as networking
Requirements
you need to install the free program Gimp on your computer
you should have a domain and/or webhosting for your website (or plan to set it up soon)
Description
In this course you learn how to set up your creative business. No matter what you sell - we cover it all.
You learn how to set up your own website, add a store to your site, do the "right" content marketing by adding the content your audience needs, wants and searches for.
You learn how to market your creative and digital products on various sites. Beside that I've included a part about pricing your products, content marketing and social media marketing - from Twitter over Facebook to Pinterest. Beside that, even if you just decided you want to become a digital designer - this course is yours because I have also included a complete guide on Gimp.
You learn everything, from the first steps to creating digital items to setting up your own websites. If you go through this you know at the end how to make a banner and images for your marketing, how to apply and use styles and create various elements and textures.
This course is a big one because it is meant as a digital, self-paced tutor which guides you from the very beginning to becoming an expert in your niche. There is no behind in this course, this course will be your companion answering all your business problems from the very first lesson to doing social media marketing.
If you want to set up your own website you of course need webhosting and a domain but beside that all you need to do is installing the free image editing program Gimp.
We start with a business foundation, you learn about the features of a good business name, you learn how to package your products and set up your store and website. We will also include a newsletter on your website and learn why this is important.
Then we learn how to create images with Gimp you'll need for your website.
We will close our course by doing content and social media marketing.
Please check out the supplementary material section for downloadable resources/PDF.
Overview
Section 1: Welcome!
Lecture 1 Welcome to Business Set up for Creative Entrepreneurs
Lecture 2 Course Outline
Section 2: Learn Designing with Gimp
Lecture 3 Learn Designing (46 PDFs to download included)
Section 3: Your Business Foundation
Lecture 4 Choose your Designer Name and Logo
Lecture 5 Create a Blog and use a real Domain
Lecture 6 Create a Header for your Website
Lecture 7 Create a Blog Background
Lecture 8 Modify your Blog with Widgets
Lecture 9 Content creation for your Website
Lecture 10 Install Google Analytics
Lecture 11 Set up a Newsletter
Lecture 12 Create a Newsletter Box with a Button
Lecture 13 Make the Newsletter Graphic clickable
Lecture 14 Create your Terms of Use
Section 4: Set Up A Store
Lecture 15 Add a Woocommerce Store to your Site
Lecture 16 Add Categories to your Store
Lecture 17 Add the Shop to your Menu
Lecture 18 Set up a Product
Lecture 19 Basic Settings (Currency, Colors, etc.)
Lecture 20 Set up the Sidebar
Lecture 21 Add a sharing plugin
Section 5: What you need to decide upfront…
Lecture 22 Your Packaging and Product Description
Lecture 23 Why selling in more Stores does not equal more money
Lecture 24 Why it is essential to show what you can do with your Products
Section 6: Use Facebook to find new Customers
Lecture 25 Using Facebook and why it is essential for your Business Success
Lecture 26 Set up a Facebook Page
Lecture 27 Set up an Image
Lecture 28 Set up your Logo on Facebook
Lecture 29 Content for your Facebook Page
Lecture 30 Load Videos and Images to Facebook
Lecture 31 Add your Newsletter to Facebook
Lecture 32 Like and Find Pages in your Niche
Lecture 33 Planning regular Posts
Section 7: Attract more Customers with Content
Lecture 34 Creative Content for your Blog/Website
Lecture 35 Boring and Valuable Content
Lecture 36 Linkbuilding - Spreading the Word about your Designs
Section 8: Pinterest is the place to go to share visual Content
Lecture 37 Pinterest Overview
Lecture 38 Where your Pins appear on Pinterest
Lecture 39 Find Friends and Boards on Pinterest
Lecture 40 Your Profile on Pinterest
Lecture 41 Pin it from your Site
Lecture 42 Change and edit a Pin
Lecture 43 Create an Account on Pinterest
Lecture 44 Find your Friends on Pinterest
Lecture 45 Pin without the Pin it Button
Lecture 46 Add the right Picture on Pinterest
Lecture 47 The Power of Pinning
Section 9: Twitter - another place you can conquer
Lecture 48 Using Twitter
Lecture 49 Set up your Twitter Profile
Lecture 50 Find Followers on Twitter
Section 10: More Ways to advertise
Lecture 51 Meet your Customers where they are
Lecture 52 Why you have to price your products higher
Lecture 53 Marketing which lasts forever
Section 11: You did it!
Lecture 54 Go for your Passion!
Lecture 55 Bonus Lecture: What else we are up to and Coupons
you create handmade products,you want to sell digital products such as images, fonts, Photoshop Styles & Brushes, digital scrapbooking products, tutorials, courses,you want to sell on Etsy, Ebay and Amazon or sites such as CreativeMarket,you want to start a small business for your own product you created