Branding & Marketing For Startups: Learn How To Stand Out

Branding & Marketing Insights: Learn Top Brand Design Strategies To Build Physical Product Brand & Grow Your Business.

What you'll learn

Understand the true idea of branding and why people buy brands

Define a real value of your product

Identify your target customer like a pro

Turn your personal values into more customers

Learn how to be different and charge more for it

Create brand personality to build relationship with your customers

Learn top techniques for finding a sticky brand names

Speak voice, that your customer love to listen

Turn your personal story into fascinating brand story, that brings more customers

Use your team to take advantage over bigger competitors

Learn basics of color and typography to choose the right combination for your brand

Design great looking logo on a budget

Use images to increase price and maintain consistent brand experience

Style your brand like a pro with creating mood board

Find professional graphic designer without breaking a bank

Learn tips on hiring copywriter & photographer

…and much more!

Requirements

Open mind

Willingnes to take action

Description

Branding & Marketing for Startups__________________________________________________________________________
>>> Branding Rule #1: this course is NOT a secret shortcut or recipe to build successful brand. They just don't exist and those who say that, simple lie. Period. <<<
So, I am not another branding "guru" teaching you how to build 6 figures business in a record time. I might even disappoint you, but I haven't reached 6 figures by myself. However, by this time, I've significantly contributed to reach 7 figures by others companies working as branding consultant - check out my PORTFOLIO (lecture No. 3, 30) and my story in bio section below. 
I created this course to show you, that it is POSSIBLE to build a successful physical product brand without having big budget (still need money though) and I will prove that by showing you how it's done based on real life case studies. However, again, rather than ready solution, you're supposed to get the right mindset, find an inspiration and learn TOP branding strategies & techniques, that will help you to grow your brand.
I don't want to bore you with long marketing messages so simply watch the promo & free preview videos and decide whether this course meets your specific needs. I'm happy to have you on board and enjoy our branding journey together!
P.S. Ohh, did I forget to mention, that I offer ONE FREE branding advice for all of my students? ;-)

Overview

Lecture 1 Promo Video

Lecture 2 Why I Created This Course And What You Will Learn?

Lecture 3 Do I Walk My Talk? Check Out My PORTFOLIO and Say Hello!

Section 1: Introduction to Branding

Lecture 4 Common Misconceptions About Branding

Lecture 5 So What Actually is a Brand?

Lecture 6 3 Powerful Reasons Why People Buy Brands

Lecture 7 Stop Competing On Price!

Lecture 8 Have a Quick Look

Lecture 9 EXERCISE: Define a REAL Value Of Your Product

Section 2: Branding Strategy

Lecture 10 Defining Your Customer: It All Starts With The Right Mindset

Lecture 11 7 Questions To Define Your Customer Like a PRO

Lecture 12 Brand Values: How To Get Customers and Make World a Better Place? (CASE STUDIES)

Lecture 13 Brand Personality: The Easiest Way To Build Relationship With Customers

Lecture 14 EXERCISE: Try Also This Method

Lecture 15 Unique Selling Proposition: How To Be Different and Charge More? (CASE STUDIES)

Lecture 16 Brand Positioning Statement: Let's Put It All Together

Lecture 17 EXERCISE: Create Your Internal Guide

Section 3: Verbal Elements of Branding

Lecture 18 Brand Name: Why It's So Important?

Lecture 19 TOP Techniques For Finding Sticky Brand Name

Lecture 20 Brand Voice: How To Talk So Customers Love To Listen? (CASE STUDIES)

Lecture 21 EXERCISE: Listen and Learn From Your Audience!

Lecture 22 Storytelling: How To Turn Your Personal Story Into New Customers? (CASE STUDIES)

Lecture 23 Bonus: Use Your Team as an Advantage Over Bigger Competitors (CASE STUDY)

Lecture 24 EXERCISE: Show Time!

Section 4: Visual Elements of Branding

Lecture 25 What Do Colors Say About Your Brand?

Lecture 26 DIY: Choose Your Perfect Color Palette

Lecture 27 What You Should Know About Typography (Fonts)?

Lecture 28 DIY: Choose Your Perfect Font Combination

Lecture 29 Why Your Logo is NOT as Important as You Think?

Lecture 30 How To Design Professional Looking Logo For FREE (or close)?

Lecture 31 How To Build Premium Brand By Improving Quality Of Pictures? (CASE STUDIES)

Lecture 32 How To Use Images To Maintain Consistent Brand Experience?

Lecture 33 Brand Mood Board: Why You Need It?

Lecture 34 Put It All Together: Step By Step To Create Your Brand Mood Board (CASE STUDY)

Section 5: Tips & Tricks

Lecture 35 How To Find a Professional Graphic Designer Without Breaking a Bank?

Lecture 36 A-Z How to Talk to Your Graphic Designer To Achieve Best Results

Lecture 37 You're not a Shakespeare? How To Find a Copywriter That Really WOWs?

Lecture 38 Why You Should Consider Hiring Photographer and Why it's Cheaper Than You Think?

Lecture 39 BONUS: The Surprising Benefit of Having Strong Brand

Lecture 40 Thank you!

All entrepreneurs running physical product business, who want to take their brand to the next level,Physical product startups founders,Marketing and brand managers,Anybody interested and willing to learn more about branding,Case studies involve mostly sectors like: fashion, accessories, food or homeware. Perfect for Lifestyle Brands, but ALL Industries are WELCOME!