Beyond Sales & Marketing Alignment: Add Customer Success for a Winning Team Trifecta
Beyond Sales & Marketing Alignment: Add Customer Success for a Winning Team Trifecta by patrick durand
English | April 8, 2016 | ASIN: B01E1RRV6I | 13 Pages | AZW3/MOBI/EPUB/PDF (conv) | 1.08 MB
English | April 8, 2016 | ASIN: B01E1RRV6I | 13 Pages | AZW3/MOBI/EPUB/PDF (conv) | 1.08 MB
Go beyond just sales and marketing alignment and include customer success to build a winning Team Trifecta that will allow you, and your company, to make the most of the opportunity that is — literally — sitting right under your noses.
In this eBook, we’ll show you how to build your own successful Team Trifecta and imagine what is possible with an approach that yields comprehensive results across every stage of the customer lifecycle. You’ll learn how to deliver dramatic improvements from small investments that generate big returns – such as customer retention.
We’ll cover:
The unexpected, untapped, opportunity in customer retention and relationship expansion
4 keys to investing in a winning Team Trifecta
How implementing the right marketing technologies plays an important role in successful alignment
Unlocking the opportunity within your own organization