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  3. Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit

Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit

Posted By: step778
Date: 29 Jul 2022 08:03:38
Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit

OECD, "Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit"
English | 2019 | pages: 156 | ISBN: 926493555X | PDF | 7,5 mb

Behavioural insights (BI) are lessons derived from the behavioural and social sciences, including decision making, psychology, cognitive science, neuroscience, organisational and group behaviour. Public bodies around the world are increasingly using BI to design and implement better public policies based on evidence of the actual behaviour and biases of citizens and businesses. This toolkit provides practitioners and policy makers with a step-by-step process for analysing a policy problem, building strategies, and developing behaviourally informed interventions.

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