Family Mind: Overcoming the Myth of the Shirtsleeves Curse: How Business Families Remain Successful for Generations

Family Mind: Overcoming the Myth of the Shirtsleeves Curse
In a world where family businesses often struggle to survive beyond the third generation, Family Mind: Overcoming the Myth of the Shirtsleeves Curse offers a groundbreaking approach to breaking the cycle. This book isn’t just a guide—it’s a transformative resource for entrepreneurial families seeking to secure their business, wealth, and legacy for generations to come.
Drawing on decades of experience as a family business leader, mediator, and global advisor, Daniel Kertesz delves into the intricate dynamics of family enterprises. He presents the Family Mind concept—a powerful framework that redefines how families navigate tradition, adapt to change, and build enduring legacies.What You’ll Discover:

• The Founding Generation’s Role: Understand how the values, vision, and decisions of the founders shape the trajectory of the family business for years to come.
• Strategies for Seamless Transitions: Learn proven methods to ensure smooth and harmonious generational handovers.
• Adapting to Change: Embrace change and foster resilience to navigate evolving markets and family dynamics.
• Building a Family Constitution: Gain practical tools to craft a guiding document that aligns family values with business strategy and wealth management.
• The Family-Mind Workshop: Explore a transformative program designed to strengthen family bonds, resolve conflicts, and ensure long-term unity and success.

Why This Book Matters:
Family Mind goes beyond the surface challenges of generational succession to tackle deeper issues like fairness, communication, and the emotional complexities of wealth distribution. Daniel Kertesz combines personal insights, real-world case studies, and actionable strategies to offer a roadmap for families committed to thriving across generations.
Whether you’re a business founder, a rising next-generation leader, or an advisor to entrepreneurial families, this book provides invaluable guidance. It reveals how to transcend the so-called “shirtsleeves to shirtsleeves in three generations” curse by creating a shared vision, fostering adaptability, and embracing a mindset of long-term stewardship.A New Perspective for Business Families:
Through a thoughtful blend of storytelling, expert advice, and practical exercises, Family Mind empowers families to face challenges with confidence and clarity. It’s more than a book—it’s a comprehensive toolkit for building a legacy that lasts.
Break the cycle. Embrace the Family Mind. Build a legacy that stands the test of time.