Market engineering: a structured design process for electronic markets (Repost)
Dirk Georg Neumann, "Market engineering: a structured design process for electronic markets"
2010 | pages: 298 | ISBN: 3866440650 | PDF | 2,8 mb
2010 | pages: 298 | ISBN: 3866440650 | PDF | 2,8 mb
Electronic markets are increasingly gaining importance in the coordination of goods, services and financial payments. This trend is still ongoing, though not as visible as it was during the Internet hype. Markets that heavily rely on the use of electronic media are widespread ranging from one-shot allocation UMTS licenses, over tofrequent inter-organizational coordination activities in supply networks, tothe multi-billion dollar business of stock exchanges. All those electronic markets inherently need a deliberate design process. For any electronic market it is essential to define the rules of the game, specifying the transaction possibilities of the market participants, and to implement them in software. Market Engineering is designated to provid-ing a structured approach on matching demand and supply against each other, executing the resulting transactions and finally supporting the technical implementation of real world sys-tems.
My Links