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    International Business Development

    Posted By: hill0
    Date: 2 Jul 2021 06:57:29
    International Business Development

    International Business Development: A Concise Textbook Focusing on International B-to-B Contexts
    English | 2021 | ISBN: 3658332204 | 282 Pages | PDF EPUB | 23 MB

    This textbook offers theories, terminology, common approaches and current issues in international business development. It covers the full range from strategic considerations to setting up supply chains and sales channels in a globalized world. In addition, a closer look into issues of social responsibility and cultural aspects of international business is presented. A particular feature is the focus on Business to Business contexts of international management.

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