Business Culture Design :
Develop Your Corporate Culture with the Culture Map
by Simon Sagmeister and Joe Paul Kroll
English | 2018 | ISBN: 3593508400 | 211 Pages | PDF | 8 MB
Develop Your Corporate Culture with the Culture Map
by Simon Sagmeister and Joe Paul Kroll
English | 2018 | ISBN: 3593508400 | 211 Pages | PDF | 8 MB
The idea of corporate culture is a much-discussed concept in today’s business world, but often it only comes into focus as a response to problems in the workplace. Business Culture Design changes the conversation, taking a proactive approach to fostering and maintaining corporate culture. Simon Sagmeister introduces readers to the patterns and behaviors that form the foundation of positive culture through his innovative Culture Map, a colorful visual tool for managers and employees alike. Sagmeister’s Culture Map will prove invaluable for high-level business activities such as mergers and acquisitions, but also for daily interactions between colleagues, which is the place where corporate culture is truly forged.
"This is the perfect (work-)book for those who want to know what makes their organization tick and who want to actively sculpt its success." - Carina Kontio, Handelsblatt