Kamal Fatehi, "International Business Management: Succeeding in a Culturally Diverse World, 2nd Edition"
2019 | ISBN-10: 3319966219 | 455 pages | EPUB | 5 MB
2019 | ISBN-10: 3319966219 | 455 pages | EPUB | 5 MB
This textbook explores the theoretical and practical aspects of managing international business operations while also dealing with multi-cultural, multi-national and global issues of managing business expansion beyond the domestic market. A second, revised edition of Managing Internationally: Succeeding in a Culturally Diverse World, each chapter contains up-to-date material, in-depth coverage of topics, visual aids (i.e., charts, tables, etc.), and vignettes, making this new edition engaging, visually appealing and easily accessible for students taking International Business Management courses.