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    3. Tourism Entrepreneurship in Portugal and Spain

    Tourism Entrepreneurship in Portugal and Spain

    Posted By: hill0
    Date: 4 Feb 2022 15:37:38
    Tourism Entrepreneurship in Portugal and Spain

    Tourism Entrepreneurship in Portugal and Spain: Competitive Landscapes and Innovative Business Models
    English | 2022 | ISBN: 303089231X | 287 Pages | PDF | 5 MB

    This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.

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