2In1: Branding & Social Media Marketing⎢Certificate Course

Startup Beginners Course with Certificate: Social Media Marketing, Facebook, YouTube, TikTok, Email, SEO, Medium, Reddit

What you'll learn

Learn how to market and brand through social media B2B

Learn how to market through social media B2C

Learn how to create great branding through social media B2C

Lead generation and finding unlimited amount of leads that turn into sales

Social Media Sales

Automation Tools

How to sell online through every Digital Marketing & Social Media platform in detail

How to automate your entire marketing career

How to scale your ads in order to automate your sales

Design tools

Premium Branding that saves you money as you scale

Learn how to use free tools to achieve Award winning branding from a company that has done it multiple times

Requirements

This course is for beginners

We cover essentials and fundamentals that every certified branding expert needs to know

No experience necessary

Focused on businesses & startups who are looking to explore different social platforms

No experience needed, only a will to learn, ask and grow

Description

Very unique is that we update our 2in1 course every couple of weeks, and host online workshops, so the value of the course grows exponentially for users who stay longer.–Certification for people who finish this course included––Coming from a team working with clients from Silicon Valley to Amsterdam–Do you believe in making a real positive impact on people?In this course, we reveal all the behind-the-scenes principles of our social media marketing teams, and how that lead to multi-million-pound deals. This course will focus on a great fundamentals overview of how to write, sell, advertise and market on every single relevant platform. We will include case studies and step by step walkthroughs so you can start with confidence as a social media marketeer or growth hackerDo you want access to a world-class team of people who are grinding every day in growth hacking and performance marketing?In this course, our focus is on you. We are daily practitioners giving you answers when you ask them in the QnA. Making sure you get the most cutting edge advice out there.Are we the real deal?Please check out the video testimonials from our executive clients who run 7+ figure businesses.  And previews of speeches we were invited to speak, like Google Startupgrind.These principles we're about to teach you are based on our very own blueprint and have been featured on TEDx, Google StartupGrind, and many more…Outside of using these principles to help others, we also use them daily on our own team of over 50+ people, and they have been proven to work under the most extreme cases with people dealing from small startup teams to large corporates who have dealt with all the struggles you can have in advertising and marketing.If you've ever struggled with Facebook cutting down your ads with no explanation, or knowing how to set up your Google ad account to boost your videos on YouTube, and getting a Cost per view of fewer than 0,03 USD. Then you'll definitely love having access to our team.We're practitioners, that's why we can provide real use cases, 24/7 support, and a certification from an organization that has delivered thousands of trainings to corporate organizations worldwide.This specific ELITEx 2in1 Branding and Social Media Marketing & Management course is approx. 10 hours and more heavily focused on getting you up and running. In this course, we will be focused on:FundamentalsBehind-the-scenesHow to sell in the digital age through social media. Expert interviews (From YouTubers with 5 million + subscribers to Startup Entrepreneurs with 1 million + clients, as well as some surprise marketing champions and global corporates)Even though it is smaller, it's still ongoing and will be updated monthly with new QnA videos until we've answered all your questions. You can request the next topic once inside the course. So make sure to stay engaged once inside….THIS IS FOR PEOPLE WHO ARE INTERESTED IN:Marketing, Social Media & Digital Marketing TrainingStarting with Marketing by learning the basicsLearning the fundamentals of digital marketing and how to explain them to others, so they know the strategies behind all writing, sales, advertising, and marketing techniquesBeginners who are starting with marketing and in the tech sector or a startup/scaleupMarketing managementSocial Media managementDigital Marketing training topicsDigital Marketing exercisesDigital Sales strategiesBeginner trainingDigital Marketing Fundamentals for beginning marketersAdvertising tools for instructors who need more assets to scale their social mediaDesign tools for instructors who need more royalty-free assets for their teams, like templates, proposals, and more…Training your marketing teamBusiness marketing eventsHow to guide your marketing teamA great new way to create additional revenue and give yourself more credibilityGreat step-by-step process and history to explain marketing better to beginnersDO NOT BUY THIS COURSE IF:Only parts of this course may be relevant for you if you are a professional Chief Marketing Officer or doing 7 figure sales and up. For that, you'll need our more in-depth courses.This course is heavily focused on attracting what you need to get started or improve your basic teachings. You need to be comfortable with advertising and putting yourself in the digital world with your brand to people on the internet to accomplish this.Even if you are a beginner or advanced, our entire team is here to answer your questions, so if you have a unique situation, getting this course is a cheaper way to get access to us.Extra 10+ hour Expert interviews included.* And a ton of extras, QnA's, Free update videos, More content, more expert interviews …A BRAND NEW WAY TO DO IMPACTFUL BRANDING, DIGITAL & SOCIAL MEDIA MARKETING!Do you also find it extremely difficult to focus and stay in the moment – where you are actually enjoying marketing?For the first time ever, as ELITEx, we’re launching the ultimate online digital marketing training.We’ll be teaching you how we came up with our teachings through countless interactions with our clients from all over the world, from Silicon Valley to Amsterdam, and how we scaled it within our organization of over 50+ people. The best thing is that you can have zero experience starting out and we'll be able to guide you through the essential strategies of sales.IS THIS PERFECT FOR YOU?This is perfect for you if you’re a business owner, freelancer, or student that is looking to create a career path and wants to learn proven marketing strategies and practices… Whether you're a beginner or seasoned marketing expert we'll cover the basics of marketing in this course.Our practices have been featured in small rooms as well as in front of global audiences with thousands of people at our events.GET READY!If you ever wondered how to start your marketing career or explain certain practices to your team… but the only thing stopping you is the experience or lack of resources, then this course will be worth it to you….We’ll be walking you step by step through the following:FUNDAMENTALS OF MARKETING & SOCIAL MEDIA STRATEGIES ON A GLOBAL SCALELearn how to Copywrite ads for each platform, start and automate the marketing process, close sales on a global scale, and much more…MARKETING IN THE DIGITAL AGEThe basics of how to adapt traditional methods in the digital age, and automate all your boring tasks. So that you can understand or teach others who are more practical and need the exact strategies to become successful.+ MANY EXTRAS…LEARNOur learning platform is updated monthly with new videos. If there is a certain topic you want to know about, please request this by asking us a question on the Udemy Platform. Our support and instructor team answers quickly.Of course, the practical experience is half the work. That’s why we also invite you to our virtual job shadows, and any of our events, to really get practical with everything you learn. That's right, free access giveaways to our members to visit a live event.CULTUREWe invest highly in the community culture, with live events, meetups, feedback Fridays, and collaborations. It is our everyday mission to create a creative, safe, and fun environment to thrive in….ABOUT USThe ELITEx Program is a private online training community founded in 2018.It’s the ultimate online school for impact creators, designed to teach you how to build and scale any skill that has the potential to bring good into the world and impact human lives, even if you have no idea where to start or you have no technical skills or knowledge.Each year we have thousands of new people from all around the world enter our online training programs, and live events and I want to make sure that you can make an informed and educated decision on whether the ELITEx Program is right for you.What people say about our live in-person events“The event was fun, energetic, and inspiring… Thank you so much team, keep doing what you do, and stay in the core of all this energy.”“This Event really opens up the calendar… I think it’s a win-win situation. I’ll definitely be inviting other partners to join the event as well.”“What I really liked at this event is that it’s about giving back… You can be successful. But you can have even more success if you’re in an inspiring environment and today was all about that!”“I think this event is one of those potential partnerships where you can get a lot of value out of it.Thank you so much for having us and helping us with the preparations… It was really joyful to be here!”“The giving back concept of the event as well as the people making impact is what I love. I think this is the start of a great initiative… Initiatives like this should be started in other places as well.”“Empowering, inspiring, and connecting with other people…”

Overview

Section 1: Introduction

Lecture 1 Introduction

Lecture 2 Google StartupGrind Zurich - Keynote (My Story Extra)

Lecture 3 Your Team of Instructors

Lecture 4 Stairs of Competence

Lecture 5 Coaching and Accountability sheet by ELITEx

Lecture 6 Request content here, Course Updates, and 24/7 Support with QnA

Lecture 7 Share your testimonial and win a 1-on-1 coaching call

Lecture 8 1-on-1 training options

Section 2: Testimonials

Lecture 9 Testimonial 1-on-1 ELITEx - A.

Lecture 10 Testimonial 1-on-1 ELITEx - A. (Full interview)

Section 3: Branding section

Lecture 11 1 What is brand identity?

Lecture 12 2 Tagline + design principles

Lecture 13 3 Logo Design Principles

Lecture 14 4 Visual Content + Font

Lecture 15 5 Case studies Headspace, Airbnb, Chobani, Thinx, Starbucks

Lecture 16 6 Branding vs Marketing

Lecture 17 7 Must know branding terms

Lecture 18 8 Part 1 Creating brand identity

Lecture 19 9 Part 2 Purpose driven brands and corporate social responsibility

Lecture 20 10 Brand purpose vs mission

Lecture 21 11 How to develop your brand mission and brand vision

Lecture 22 12 Designing visual assets

Lecture 23 13 Logo & Brand Colors

Lecture 24 14 Fonts

Lecture 25 15 Images & Brand guidelines

Lecture 26 16 Position your brand

Lecture 27 17 Choose your brand personality

Lecture 28 18 Putting your branding to work Intro

Lecture 29 19 Rule #1 Define yourself and Create your logo Step by Step Manual

Lecture 30 20 Choosing great images and how to make it simple and mobile

Lecture 31 21 Use SEO Strategies

Lecture 32 22 Branding for social media Intro

Lecture 33 23 Rules of social media branding

Lecture 34 24 5 easy ways to build and enhance your brand through social media

Lecture 35 25 - Product Packaging

Lecture 36 26 - 6 Basic Principles Branding your Ad building

Lecture 37 27 - 6 secrets to great branding in Customer Service

Lecture 38 28 - Brand Strategy

Lecture 39 29 - How to Be Personal

Lecture 40 30 - Copying Others

Lecture 41 31 -Consistency

Lecture 42 32 - Branding for recruiting employees

Section 4: 4 Biggest Branding & Marketing Nightmares (Case studies)

Lecture 43 1 Intro - 4 BMN

Lecture 44 2 Intro content - 4 BMN

Lecture 45 3 History & Context - 4 BMN

Lecture 46 4 Bottlegate Analyzed - 4 BMN

Lecture 47 5 Key Takeaways & Conclusion - 4 BMN

Lecture 48 6 Pepsi Intro - 4 BMN

Lecture 49 7 The commercial & Problem in detail

Lecture 50 8 The Reaction & Public Apology analyzed

Lecture 51 9 Key Takeaways (Outro)

Lecture 52 10 - Intro Adidas - 4 BMN

Lecture 53 11 - The Problem - 4 BMN

Lecture 54 12 - The Solution - 4 BMN

Lecture 55 13 - Key Takeaways - 4 BMN

Lecture 56 14 - Intro HnM - 4 BMN

Lecture 57 15 - The Problem HnM - 4 BMN

Lecture 58 16 - The Apology HnM - 4 BMN

Lecture 59 17 - Key Takeaway HnM - 4 BMN

Lecture 60 18 - Outro All - 4 BMN

Section 5: Social Media marketing Step-by-Step Sales & Writing Guide

Lecture 61 1 Introduction Social Media Marketing

Lecture 62 2 What is Social Media Marketing

Lecture 63 3 SMM Definitions

Lecture 64 4 SMM Overview & Terms

Lecture 65 5 SMM Trends

Lecture 66 6 Facebook History, Context and Business Suite

Lecture 67 7 Facebook ads setup + IG integration + Fb Live

Lecture 68 8 Facebook Group Creation then Page

Lecture 69 9 Facebook Page Creation then Group

Lecture 70 10 Instagram History, Context, Tools & Ideas from 0

Lecture 71 11 Instagram Influencer Marketing & Case Studies

Lecture 72 12 YouTube History and context

Lecture 73 13 YouTube Ads

Lecture 74 14 + 15 Linkedin Groups + Ads

Lecture 75 16 Reddit History, Context, Marketing Fails

Lecture 76 17 Reddit ads

Lecture 77 18 Snapchat

Lecture 78 19 Pinterest

Lecture 79 20 TikTok

Lecture 80 21 Tumblr

Lecture 81 22 Medium

Lecture 82 23 Medium Start Account

Lecture 83 24 Medium First Story

Lecture 84 25 Quora

Lecture 85 Social Media Section Outro

Section 6: Outro Course

Lecture 86 Outro Course

Section 7: Expert Interviews & Keynotes

Lecture 87 Highlights Interview Reddit & Google Executive

Lecture 88 Highlights Interview Human Connection Expert

Lecture 89 Highlights Professional YouTuber with 2 million+ subscribers

Lecture 90 Interview with TikTok General Manager Central Europe

Lecture 91 Interview with Reddit President Global Advertising

Section 8: What's next?

Lecture 92 Join our Private Facebook Community

Lecture 93 Bonus ELITEx Ads idea generator - Lifetime deal for members

Startup business owners who need an overview to create a clear branding strategy,Startup business owners who need an overview to create a clear social media marketing strategy,People who want to work as a social media marketer in a startup or scaling business,Anyone struggling with advertising, social media & sales,Social media Marketers who are looking to expand to other platforms and want a fundamental context on what to look out for,Beginners embarking on their social media marketing career,People who want to understand how to sell online and digital,People who want to work in branding or marketing in a startup or scaling business