Hybridization of MNE Subsidiaries: The Automotive Sector in India By Florian Becker-Ritterspach
2009 | 256 Pages | ISBN: 0230206697 | PDF | 2 MB
2009 | 256 Pages | ISBN: 0230206697 | PDF | 2 MB
MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.