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    3. The Third Screen: Marketing to Your Customers in a World Gone Mobile (repost)

    The Third Screen: Marketing to Your Customers in a World Gone Mobile (repost)

    Posted By: Veslefrikk
    Date: 27 Oct 2014 05:06:07
    The Third Screen: Marketing to Your Customers in a World Gone Mobile (repost)

    Chuck Martin, "The Third Screen: Marketing to Your Customers in a World Gone Mobile"
    English | 2011 | ISBN: 1857885643 | PDF | 256 pages | 9 MB

    The television allowed companies to send ads directly to consumers' living rooms, and the computer allowed them to start interacting with their customers. The third screen-the mobile device-changes the game in an even more radical way.

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