Patrick Gilbert, "Join or Die: Digital Advertising in the Age of Automation"
English | ISBN: 1632218887 | 2020 | 344 pages | EPUB | 3 MB
English | ISBN: 1632218887 | 2020 | 344 pages | EPUB | 3 MB
Join or Die: Digital Advertising in the Age of Automation is a playbook for profitably leveraging automation within Google Ads (formerly Google AdWords), Facebook Ads, and other emerging advertising platforms.
You'll dive under the hood of the machine learning technology that drives these platforms and discover practical tips and strategies that can be immediately implemented in your campaigns.
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