Shift!: Harness The Trigger Events That Turn Prospects Into Customers
Shift!: Harness The Trigger Events That Turn Prospects Into Customers by Craig Elias, Tibor Shanto
2010 | ISBN: 1450240070 | English | 256 pages | EPUB | 0.9 MB
2010 | ISBN: 1450240070 | English | 256 pages | EPUB | 0.9 MB
There is a silver bullet in sales its called timing when you get to highly motivated decision makers at EXACTLY the right time: after they experience a Trigger Event BUT before they call your competition.
When you have the right timing the sale almost happens by itself There are few challenges getting to the prospect, understanding their dissatisfaction, presenting a solution, or closing the sale. By luck or sheer numbers youve had timing happen before, not its time to make it happen again, and again, and again.