B2B Content Marketing Strategy: A Media-First Framework That Accelerates Growth
English | 2026 | ISBN: 1398622516 | 309 Pages | EPUB | 2.4 MB
English | 2026 | ISBN: 1398622516 | 309 Pages | EPUB | 2.4 MB
Written by B2B marketing expert, Devin Bramhall, for professionals navigating shifting buyer behaviour, rapid platform changes and outdated playbooks, this book shows how to align media, technology, and audience insight to achieve sustainable growth. Drawing on real-world examples from Cisco, Help Scout and Navattic, you will learn how to: