The Glory of Giving Everything: The Taylor Swift Business Model
English | 2025 | ISBN: 1394331444 | 180 Pages | PDF | 3 MB
English | 2025 | ISBN: 1394331444 | 180 Pages | PDF | 3 MB
In The Glory of Giving Everything: The Taylor Swift Business Model, author Crystal Haryanto delves into the extraordinary business dynamics behind Taylor Swift's career. This book addresses how Swift has not only revolutionized the music industry but has also created a sustainable brand that resonates deeply with fans. Haryanto provides valuable insights on leveraging personal branding, fan engagement, and innovative marketing in today's competitive landscape.