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  3. E-Commerce 2016: Business, Technology, Society (repost)

E-Commerce 2016: Business, Technology, Society (repost)

Posted By: hill0
Date: 20 Feb 2019 07:17:02
E-Commerce 2016: Business, Technology, Society (repost)

E-Commerce 2016: Business, Technology, Society by Kenneth C. Laudon
English | 17 Mar. 2016 | ISBN: 1292109963 | 912 Pages | PDF (True) | 11.44 MB

For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce.
Laudon’s E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing students for real-life scenarios.
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