Essentials of Strategic Management: The Quest for Competitive Advantage 6th Edition
Essentials of Strategic Management: The Quest for Competitive Advantage 6th Edition
by John Gamble
English | 2019 | ISBN: 1260092275 | 433 Pages | PDF | 19 MB
by John Gamble
English | 2019 | ISBN: 1260092275 | 433 Pages | PDF | 19 MB
Essentials of Strategic Management 6thedition by Gamble Peteraf and Thompson presents concisestraight-to-the-point discussions timely examples with a writing style thatcaptures students’ interest. It features 10 chapters with 12 tightly linkedcases. The content is solidly mainstream and balanced mirroring bothinsights of academic thought and real-world strategic management. For yearsstrategy instructors have been shifting from purely text-cases to a text-cases-simulationcourse structure. Two widely used online competitive strategy simulations TheBusiness Strategy Game and GLO-BUS are optional companions. Bothsimulations are closely linked to the content.