Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience
by Janine Kurnoff
English | 2021 | ISBN: 1119704669 | 291 Pages | PDF | 61 MB
by Janine Kurnoff
English | 2021 | ISBN: 1119704669 | 291 Pages | PDF | 61 MB
Everyday Business Storytelling arms you with a simple story framework that can be applied to any business communication. This practical, easy-to-skim guide helps you choreograph your ideas, data, and insights so it’s easy for your audience to quickly understand what they need to know and do with the information. Grounded in theory but smothered in practicality, this book shows you real-world business stories—from the most high-stakes proposals to the “un-sexy” project updates—to help you become a more credible, authentic, influential communicator.