Guide to Business Modelling, 3rd Edition (The Economist) by Graham Friend, John Tennent
English | September 6, 2011 | ISBN: 1118095537 | EPUB | 298 pages | 13.7 MB
English | September 6, 2011 | ISBN: 1118095537 | EPUB | 298 pages | 13.7 MB
Businesses face ever more complex decision-making requiring an increasingly explicit understanding of the potential outcomes to help minimise their risk. This third, expanded, and revised edition of this much acclaimed and definitive guide to creating business models is full of practical help on how to build the most robust, flexible, and easy-to-use models for analyzing the potential upside or downside of any business project.
This guide is aimed at both those who are business modelling novices and those with considerable experience who are keen to improve their business modelling skills. It covers every aspect of the process: defining the model structure and outputs; building the model components with all the factors that you will or may need to take into account; testing and debugging the model; and, finally, exploring scenarios and using the model to help you reach a business decision.
As well as being fully updated and aligned with the latest spreadsheet software, this new edition includes yet more model evaluation techniques and is accompanied by a website from which examples of models can be downloaded.
For anyone who wants to develop their business skills and especially for those with bottom line and business planning responsibilities, this is an invaluable guide to how to build spreadsheet models for assessing business risks and opportunities.