The Category Management Handbook
The Category Management Handbook
by Andrea Cordell
English | 2018 | ISBN: 0815375514 | 187 Pages | PDF | 5 MB
by Andrea Cordell
English | 2018 | ISBN: 0815375514 | 187 Pages | PDF | 5 MB
Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain. With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The aim of category management is to find long-term breakthrough strategies that help lift an organisation’s commercial performance to a new level. Because of its strategic long-term orientation and complex execution, category management has long been the preserve of commercial consulting companies – in effect a ‘black box’ toolkit shrouded in expensive methodologies.