Qualitative Researching with Text, Image and Sound: A Practical Handbook for Social Research
Qualitative Researching with Text, Image and Sound: A Practical Handbook for Social Research by Martin W Bauer, George D. Gaskell
2000 | ISBN: 0761964819, 0761964800 | English | 384 pages | PDF | 41 MB
2000 | ISBN: 0761964819, 0761964800 | English | 384 pages | PDF | 41 MB
`This excellent text will introduce advanced students - and remind senior researchers - of the availability of a broad range of techniques available for the systematic analysis of social data that is not numeric. It makes the key point that neither quantitative nor qualitative methods are interpretive and at the same time demonstrates once and for all that neither a constructivist perspective nor a qualitative approach needs to imply abandonment of rigor. That the chapters are written by different authors makes possible a depth of expertise within each that is unusually strong' - Susanna Hornig Priest, Texas A&M University; Author of `Doing Media Research'