How People Learn: Designing Education and Training that Works to Improve Performance
Nick Shackleton-Jones, "How People Learn: Designing Education and Training that Works to Improve Performance"
English | ISBN: 0749484705 | 2019 | 264 pages | PDF | 12 MB
English | ISBN: 0749484705 | 2019 | 264 pages | PDF | 12 MB
What if we have been wrong about learning? Learning may have more in common with marketing than we thought.
Looking at marketing and learning's common root, How People Learn shows L&D professionals a new way of thinking about learning by exploring what happens when we learn. It considers applications from AI, marketing and ethics and is informed by psychology and contemporary neuroscience in order to show L&D professionals how to design training with their employees in mind so that training makes a real difference to skills, capabilities, performance and development, rather than being a waste of time, money and resources.
Using the author's '5Di model',
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