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    3. Neuro Design : Neuromarketing Insights to Boost Engagement and Profitability

    Neuro Design : Neuromarketing Insights to Boost Engagement and Profitability

    Posted By: readerXXI
    Date: 26 Aug 2018 23:14:10
    Neuro Design : Neuromarketing Insights to Boost Engagement and Profitability

    Neuro Design : Neuromarketing Insights to Boost Engagement and Profitability
    by Darren Bridger
    English | 2017 | ISBN: 0749478888 | 262 Pages | True PDF / ePUB | 2.05/3.27 MB

    Today, businesses of all sizes generate a great deal of creative graphic media and content, including websites, presentations, videos and social media posts. Most big companies, including Procter & Gamble, Coca-Cola, Tesco and Google, now use neuroscience research and theories to optimise their digital content. Neuro Design opens up this new world of neuromarketing design theories and recommendations, and describes insights from the growing field of neuroaesthetics that will enable readers to enhance customer engagement with their website and boost profitability.

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