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    3. The Handbook of Media and Mass Communication Theory

    The Handbook of Media and Mass Communication Theory

    Posted By: nebulae
    Date: 24 Jan 2016 22:54:11
    The Handbook of Media and Mass Communication Theory

    Robert S. Fortner, "The Handbook of Media and Mass Communication Theory"
    English | ISBN: 0470675055 | 2014 | 1008 pages | PDF | 9 MB

    The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication.

    Focuses on all aspects of current and classic theories and practices relating to media and mass communication
    Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas
    Gives niche theories new life in several essays that use them to illuminate their application in specific contexts
    Features coverage of a wide variety of theoretical perspectives
    Pays close attention to the use of theory in understanding new communication contexts, such as social media
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