The HIP Investor: Make Bigger Profits by Building a Better World (repost)
The HIP Investor: Make Bigger Profits by Building a Better World by R. Paul Herman
English | ISBN: 0470575123 | PDF | 2010 | 352 pages | 3,6 Mb
English | ISBN: 0470575123 | PDF | 2010 | 352 pages | 3,6 Mb
A new breed of investing that combines making more money and making a difference
First there were the "Profiteers," investors who sought to make money regardless of the cost to society. Then came the "Do-Gooders," investors who avoided "bad" companies and supported "good" ones, based on philosophy over financials. Now this book introduces a brand new breed of investor: The HIP Investor.
Written for those who want to profit handsomely while also building a better world, it will help you discover companies that are boosting the bottom line by solving key human needs through innovative products and services-benefiting customers, engaging employees, and delivering sustainable, profitable growth for their investors. That's the Human Impact + Profit, or HIP, approach.
In The HIP Investor, R. Paul Herman-creator of the HIP methodology-introduces a revolutionary system that allows investors to profit and make a positive impact. It values measurable results over policies and philosophies, and shows how higher-performing companies can deliver both human impact and profit for shareholders. This book