Practical Business Negotiation, 2nd Edition
Practical Business Negotiation, 2nd Edition by William W. Baber and Chavi C-Y Fletcher-Chen
English | Apr 28, 2020 | ISBN: 0367421720, 0367421739 | 272 pages | PDF | 8 MB
English | Apr 28, 2020 | ISBN: 0367421720, 0367421739 | 272 pages | PDF | 8 MB
Known for its accessible approach and concrete real-life examples, the second edition of Practical Business Negotiation continues to equip users with the necessary, practical knowledge and tools to negotiate well in business. The book guides users through the negotiation process, on getting started, the sequence of actions, expectations when negotiating, applicable language, interacting with different cultures, and completing a negotiation. Each section of the book contains one or two key takeaways about planning, structuring, verbalizing, or understanding negotiation.
Updated with solid case studies, the new edition also tackles cross-cultural communication and communication in the digital world. Users, especially non-native English speakers, will be able to hone their business negotiation skill by reading, discussing, and doing to become apt negotiators.
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