Be Unreasonable: The Unconventional Way to Extraordinary Business Results (repost)

When you're reasonable, you use the same strategies everyone else uses. You do things like set your goals a bit higher than last year's, say yes to things because everyone else likes them, and pad your deadlines so you can reach them on time.

Being reasonable about your business will only bury you deeper in the pack. If you want to get out in front, you have to break away from yesterday's conventional thinking.

Paul Lemberg shows you how unreasonable strategies can bring you unprecedented success. Through real-life case studies of successful and unreasonable businesspeople, Lemberg shows you how to

BE Uncompromising by sticking to your goals no matter what.

BE Demanding by expecting more, not less, from everybody.

BE Critical by changing old systems that just don' t work.

BE Outrageous by creating your own Business Brain Trust.

BE Prepared for real success on your terms.

Paul Lemberg, one of the world's leading business growth consultants, teaches top level executives and entrepreneurs how to get more out of themselves, their companies, and their clients by using strategies that sidestep the prevailing business thinking.

Being unreasonable is about assessing the situation and leaping into the unknown-not foolishly, but courageously. Only by going against the norm, and perhaps ruffling feathers, can you be competitive, innovative, and successful.

Summary: Excellent advice
Rating: 5

One of the better self help books. I passed it along to my 2 sons and both have benefited from the power of the advice.


Summary: Plan To Spend Some Time With This Amazing Book
Rating: 5

I am a fast reader, and I can zip through the average business book on a plane trip. You know . . .yadda, yadda, yadda, think outside the box . . .yadda, yadda, yadda, be proactive . . .

"Be Unreasonable" is NOT your average business book. I found myself stopping every few pages to absorb the powerful concepts presented, think about what they mean to me, and generate ideas that will transform my business. This is real-world information, and Paul Lemberg shows us how real businesses have used being unreasonable to overcome obstacles and achieve remarkable success.

It is hard to pick one part of the book that is "best," but if I had to choose one chapter it would be the one on Unreasonable Thinking. Every page had me thinking of new ideas and changing the way I look at things.

Stop reading this review right now, and order your copy of "Be Unreasonable." And do not put it on the shelf with all those other books that you haven't gotten around to reading yet. Set aside some time every day to read a part of the book, then reflect on what being unreasonable can do for you. It will change your business, and your life.

And the next time someone tells you that you are being unreasonable, simply say, "Thank you!"

Cathy Stucker, IdeaLady.com


Summary: Get the courage for tough economic times
Rating: 5

Entrepreneurism is at an all-time high. The days of thousands competing for a single job have been replaced by hundreds of businesses competing for the same customer.

How will you stand out?

This book gives you the courage to get out and be a little unreasonable, a little unconventional, a little unusual and go for the unknown, so you can have unstoppable business success.


Summary: Amazing Advice
Rating: 5

Be Unreasonable is a tour de force. Paul Lemberg has distilled decades of experience helping hundreds of companies break through their barriers into one concise book. Every CEO, COO and/or entrepreneur should read this and then make it required reading for each member of his/her team.