The 50-Plus Market: Why the Future Is Age-Neutral When It Comes to Marketing and Branding Strategies

Posted By: insetes
Date: Dec. 4, 2020

The 50-Plus Market: Why the Future Is Age-Neutral When It Comes to Marketing and Branding Strategies By Dick Stroud
2006 | 333 Pages | ISBN: 0749442581 | PDF | 3 MB


* Contains original research conducted by OMD into the relationship between age and consumer behavior